Consumer Information in the Digital Age

Anonymous
timer Asked: Dec 13th, 2018
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Question description

I have attached the instructions and rubric, please read BOTH CAREFULLY.

Final report: The final report will focus on one problem we discussed in class. You will use the course materials to examine why this is a problem and explain why it persists. In the final part of the paper, you will prove specific recommendations for addressing this problem, using a social science and marketing perspective. Final reports will be 5 to 7 pages (double-spaced). Must include reference page and in text citations. Must include outline. Outline and reference page not in page count. (18% final grade)

The topic or issue is: Algorithms and Marketing - Implications of Personalization (Focus on "Filter Bubbles")

Example Paper:

Introduction: page 1 (one paragraph only, following example below)

PART A Description of issue: pages 1-2 of paper

PART B Analyses and Critique using course material: pages 3-4 of paper (at least 3-4 paragraphs)

PART C Conclusion: page 5-6 of paper (AT LEAST 3-4 paragraphs) note for this paper, part C should be longer than in most other papers.


I have attached the instructions and rubric, please read BOTH CAREFULLY.


Please use APA format for citing in this paper. NOTE: you DO NOT have to include title page, running head, or abstract for paper. Use APA format ONLY for citing purposes.

Please include 1 or 2 outside sources and cite them in the paper, and in addition to that...

These are the links to the 4 course material you will be using:

https://socialmediacollective.org/2014/06/26/corru...

https://www.washingtonpost.com/news/the-intersect/...

https://www.ted.com/talks/eli_pariser_beware_onlin...

https://www.theguardian.com/sustainable-business/b... (When citing this article, mention this is from week 13 when we discussed nudging and behavioral change)

Tutor Answer

TeacherAli
School: Rice University

Attached.

Running head: REPUITATION MANAGEMENT

Reputation management
Student Name
Name of Institution
Course

1

2

REPUITATION MANAGEMENT
Reputation management
Introduction
Reputation management is the practice of influencing and controlling an individual, a
group of people or institution perception. Reputation management covers a broad area that
attempts to explain the influence created through the internet. The concept is sometimes
abbreviated as ORM which seeks to evaluate the management of products and services like
website outcomes. The development of the internet and another source of information such as
social media and reputation management companies, have focused on identifying the primary
concern of individuals and group reputation.
Online reputation management is the primary tool that is utilized by all most all
companies in the United States to control their products and services while searching for results
within the digital world. The online reputation management contains a number of electronic
markets and online society such as, Amazon.com and Alibaba companies which have
incorporated the systems in their organization. Offline reputation management is the method of
managing public views about certain commodities and services of communicated products
outside the digital world. Reputation management can be conducted for different purposes such
as enhancing the national perception that increases their visibility of productive opinion or
decrease the visibility of negative views from the public. Research has indicated that the
development of internet services have increased the chances of either enhancing reputation
management by proving a clear pathway for the citizens and consumers of a specific product of a
particular company or to eval...

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Anonymous
Thanks for the help.

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