Module 6: Critical Thinking Marketing

timer Asked: Dec 18th, 2018
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Question description

Decide which popular clothing retailer you will represent for this assignment such as H&M or Forever 21 and choose a strong competitor.

  • What are the merchandising philosophy differences and similarities?
  • Examine the competitor's pricing and promotional sales strategies. Determine what makes them a strong competitor and how you stack up.
  • Be sure to discuss overall target market strategy since it's likely that both brands are competing for the same groups. How do your pricing strategies aid in attracting more of those consumers to shop with your brand over the competitor?Your assignment should meet the following requirements:

Tutor Answer

School: University of Virginia

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