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Social Networking is good for our Society
Social networking is the use of online platforms such as Twitter, Facebook,
Instagram, and LinkedIn to connect with others and communicate with them. These sites are
communities through which one can meet new people across the globe. Today, people
connect with their friends and family through social networking platforms, businesses
establish trust based long term relationships with customers on these sites, minority groups
are able to freely express their opinions to a wider audience, while political change has also
been realized through these platforms. Therefore, social networking is good for our society.
Today, small, medium –sized, as well as big businesses can all set an online storefront
as a means of advertising their goods and services to consumers. This is a cheaper and more
effective way of establishing personalized interactions with consumers by receiving feedback
and suggestions, thus meeting customer needs and increasing sales (branded 3). A lot of
young entrepreneurs are thriving entirely on social networks where they connect with
potential customers and sell their products and services. Newspapers and Traditional TV
advertising, which were costly and time consuming, have now become a thing of the past.
Businesses are now opting for the mor...