Week 4 Postings MGT 498

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WEEK 4 Postings Strategic Management: Concepts and Cases, Ch. 8: Strategic Alliances • • What are the different types of strategic alliances, and under what circumstances each alliance type is preferred? Compare innovation strategies to sustain long-term strategic growth. Strategic Management: Concepts and Cases, Ch. 9: International Strategy • • What are some factors that must be considered before a company considers expanding internationally? Please provide a company and what do you think is the strategic approach it used to become a successful global company? • Evaluate the effects of globalization on strategic management planning. • Cultural differences figurative and literal. • Please read below and provide insights. Problem Assessment: The Global Crisis of a Leading Tire Manufacturer The Outcome: In the year 2000, Bridgestone/Firestone, one of the world's leading tire manufacturer, reported 80 percent decline in net earnings caused by product recall. The company established a reserve of $388 million to cover recall expenses, in addition to $463 million set aside to cover related legal expenses. The company's stock value fell by $10 billion in one month alone. The CEO has been replaced and three plants shutdown operations and closed. (J.L Gelman (2001, March). How the Civil Justice System Uncovers the Truth for Consumers. Update on the Law ... Product Liability, 23, 1-4). The Cause: Since August 2002, there were over 6.5 million automobile tires recalled, and deaths linked to tire tread separation have increased beyond 115. Due to wrong handling of the situation among the top executives of Bridgestone - Japan and its American subsidiary, Bridgestone/Firestone, the company suffered financially and damaged their reputation. This crisis affected Ford Motor Co., since it was Ford's Explorer SUV that utilized most of the recalled tires. On the issue of accountability, Ford and Firestone have decades of business relationship. However, this recall caused their business relationship to also suffer. From the start, Ford blames the tread separations on Firestone's defective tires. Firestone blamed Ford on the other hand for Ford recommending a lower pressure on the tires, then Firestone addressed it to drivers for not maintaining their vehicles properly. Tire failures were first reported in Venezuela in 1998, then in 1999 in Saudi Arabia, then Malaysia and Thailand. Ford began replacing the tires in those affected countries. There were many lawsuits filed against Firestone and Ford that were settled but because of a "no disclosure" provisions, it prevented information regarding possible tire defects from being released, and thus, no trends was established despite the growing number of common failures in the U.S. When a U.S. television station aired an investigative report linking Firestone and Ford Explorer to several deaths, numerous consumer complaints came in, that the U.S. National Highway Traffic Safety Administration requested Firestone for a voluntary recall, which Firestone refused. Three months after the tire maker agreed to meet the demands to issue a recall, tire supply for replacement tires were short. Firestone obviously failed to manage this crisis successfully. Ford turned to other tire manufacturers such as Goodyear, to outfit its vehicles. The Firestone's downfall was caused by several factors: · Not being prepared to face the crisis because the company failed to realize that a crisis exists. · Failure to act in good faith in the face of the media, customers, and consumers. · Disorganized management from top to bottom. · Not being proactive. · Unaccountability and slow response, and a lot more. • After evaluating the tire maker's case crisis, criticize the company's Strategic Management and Planning and what could have been done at the early stage that could have prevented this crisis? Strategic Management: Concepts and Cases, Ch. 10: Innovative Strategies That Change the Nature of Competition • What affects does innovation have on competition and competitive advantage? Week 4 Electronic Reserve Readings • • Explain Strategic marketing developments in informational society Explain Emerging strategic issues in global business negotiation

Tutor Answer

School: Cornell University

hello, kindly find the attached completed work. Thank You.


Strategic Management
Student’s Name
Institution Of Affiliation




Strategic Alliances
A. What are the different types of strategic alliances, and under what circumstances
each alliance type is preferred?
Categories of an alliance of Strategy include
There are three types of strategic alliances:
1. The joints ventures
2. The strategic alliance of equity
3. The strategic alliance of no equity
1 The Joint Ventures
It is created when the founder companies build a brand new company. For instance, Company Q
combined with Company R (Founder companies) can form a joint venture by building company
C (Beamish, 1998).
2 The strategic alliance of equity
It is established when a single company buys a specific equal ratio of the other company
Example: the company buys 41% of the equity in Company R
3 strategic alliance of no equity
Signed when a group of companies sign contracts to pull their resources together. Example.
Mayback and Mercedes to produce Mercedes Maybach



B. Compare innovation strategies to sustain long-term strategic growth.
Put the federal budget on a sound footing Fiscal, investment and trade deficits are
unsustainable weights on our economy.
Prioritize economic drivers Innovation Fueled: Taking advantage of technology.
Export Oriented: Seizing the opportunities of world markets the Short-term strategy is the
ability in Ratify new trade agreements in Asia and Latin America while the Long-term strategy is
to consolidate federal support for manufacturing research into a single Manufacturing Innovation
Fund (Gecko, 1992).
Opportunity Rich: Investing in intellectual capital
Low Carbon: Helping promote energy security and sustainability
Emphasize effective government: Integrate policy action

Concepts and Cases
A. What are some factors that must be considered before a company considers
expanding internationally?
1 Standardized products
You need to consider the quality of products and services.
2 Flexibility
When it comes to business plans, products, and mark...

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