Sports Promotions

timer Asked: Jan 2nd, 2019
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Question description

Some sports promotions are successful and others are less successful. Give an example of a successful sports promotion and discuss the promotion mix elements that were used to make it successful. Then give an example of an unsuccessful sports promotion and discuss the promotion mix elements that were used which contributed to it being unsuccessful. What promotion mix elements could have been used to make this example more successful? 600 Words

Tutor Answer

School: Carnegie Mellon University




Sports Promotion
Student’s Name


Sports Promotion

Typically, sports are essential as they enhance the social and economic well-being of
the concerned individuals. Individuals tend to engage in sports to promote their health while
others undertake the same to achieve economic edge by sourcing in income. Nevertheless,
companies and businesses promote sports to market and promote their brand as well as their
products to build a good reputation in the quest to promote consumer confidence. The sports,
therefore, serves as a channel for marketing the business, company or given product to the
given set target customers. Some sports promotions have been deemed successful while others
unsuccessful. This paper has expounded on an example of successful sports promotion along
discussion on the promotion mix elements that attributed to its success. The paper has also
detailed an examp...

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