Description
Using Nagel's touchpoint matrix and emotion map, consider the locations, activities, situations, and emotions that your intended audience or target user base would experience through your content. To submit your work,
Explanation & Answer
please find the attached file. i look forward to working with you again. good bye
Running head: TOUCH POINT MATRIX AND EMOTIONAL MAP
Touch Point Matrix and Emotional Map
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1
TOUCH POINT MATRIX AND EMOTIONAL MAP
2
a. Touch-Point Matrix
Target Audience
The target audience is teenage and millennial population due to the fact that they are in fond of
using the internet, other advanced technological applications and do use social media platforms
on most occas...
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