Marketing Matrix for Healthcare Organizations

Anonymous
timer Asked: Feb 5th, 2019
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Question Description

Assignment Content

  1. Create a one-page matrix that contrasts the differences between marketing in for-profit and not-for-profit health care organizations.
    Include the following in your matrix:
    • Centralized versus decentralized format of management
    • Strategic goals of the organizations
    • Variation in the access to the capital market
    • Strategic marketing differences between these two types of organizations
    • Quality attributes of the two types of organizations
    • The management of pricing and volume
    Cite at least 3 reputable references to support your assignment (e.g., trade or industry publications, government or agency websites, scholarly works, or other sources of similar quality).

Tutor Answer

CASIMIR
School: University of Maryland

Here you go! Thanks for your patience!

Running Head: MARKETING MATRIX

1

Marketing Matrix for Healthcare Organizations
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MARKETING MATRIX

2
Matrix Matrix for Healthcare Organizations

Healthcare organizations for-profit and non-profit observe similarity on a number of
aspects save for the element of managing economics. All healthcare organizations provide care
to patients, employ personnel charged with responsibilities of discharging caregiving
responsibilities such as the doctors, nurses and other specialists (Rosko et al., 2018).
Additionally, both sets of organiz...

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Anonymous
awesome work thanks

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