Homework question help

Marketing
Tutor: None Selected Time limit: 1 Day

A vendor for General Motors received the following message from one of GM marketing managers: "As we move forward during the 21st century, GM is committed to building profitable customer relationships by creating environmentally better automobiles and getting them to market faster at lower costs." What type of statement is the marketing manager referring to? vision statement/ market tactics statement/ business portfolio statement/ mission statement

Aug 5th, 2015

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   It is a mission statement.

The manager outlines ways on which they will achieve high profit,high market and efficiency.


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Aug 5th, 2015

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