Building Customer Relationships

Anonymous

Question Description

mini paper addressing this

  • Identify your key customers. (These can be B2B customers of your products or services or B2C individuals whose satisfaction is key to the success of your business.)
  • How might your customers value your products/services?
  • Consider the changing marketplace, technology, your product, and your brand.
  • Provide a good definition and description customer perceived value.
  • What is your targeting strategy?
  • How will you deliver your product/service to them?
  • Customer Knowledge or Relationship Management:
  1. How will you maintain a good relationship with your customers?
  2. What techniques will you use?
  3. How will you keep your customers coming back?
  4. Have you introduced customer service standards?

Tutor Answer

markjunior209
School: Rice University

Hello, your assignment is complete. Thank you

Running Head: BUILDING CUSTOMER RELATIONSHIPS

Building Customer Relationships

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1

BUILDING CUSTOMER RELATIONSHIPS

2

The key customers in the industry include public and private businesses in need of
financial services. The company targets prime borrowers with a credit score of at least 640 and
small to medium enterprises who can save as little as $1. Through diversification, the company
hopes to capture a huge mass of customers using digital financial services. Due to the high
qualit...

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