COMM2293 Win'19 SMU Harvest Grocery Store Graphic Communications

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This is an assignment using data table I have provided to create one graphic. You can choose from line chart, pie chart or bar chart. The detailed requirements I have attached below. This is an 3-part direct response memo. I have attached my professor's PowerPoint at here and you can see it before writing the assignment to determine which type of graph is suitable for this situation.

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Graphics Homework Assignment • • • Use the data table on Brightspace (and below) to create one graphic (pie, bar, or line). Place the graphic and a relevant, meaningful observation about the data in the body of a 3-part direct response memo. The memo should be addressed to Emily Ballantyne. It should be related to your work with Harvest Grocery, so write it from your position as Administrative Assistant. DUE: Friday, February 8, 9:00 a.m. Submit to turnitin.com Alberta British Columbia Manitoba New Brunswick Newfoundland and Labrador Northwest Territories Nova Scotia Nunavut Ontario Prince Edward Island Quebec Saskatchewan Yukon Territory 1,567 1,653 566 342 520 438 50 43 4,835 64 4,245 520 18 1. Select data from the set to create one graphic. Do not include the table provided. 2. Write a one-sentence introduction to your graphic that introduces it by number and tells your reader what to note. In 2017, Statistics Canada published this data set. Their findings report grocery stores across Canada by the end of 2016. Statistic as Excel data file Number of grocery stores in Canada as of December 2016, by region* Access data Source Source Conducted by Survey period Region Type of survey Number of respondents Age group Special characteristics Note Publication Published by Publication date Original source ID stores in Canada as of December 2016, by region* StatCan; Industry Canada StatCan as of December 2016 Canada n.a. n.a. n.a. n.a. n.a. Industry Canada October 2017 ic.gc.ca 459530 Alberta British Columbia Manitoba New Brunswick Newfoundland and Labrador Northwest Territories Nova Scotia Nunavut Ontario Prince Edward Island Quebec Saskatchewan Yukon Territory 1,567 1,653 566 342 520 438 50 43 4,835 64 4,245 520 18 Winter 2019 Case Scenario for Assignments For four assignments this semester, you will be creating business documents as an employee of Harvest Grocery, an independent grocery store. Your employer: Arjun Patel, Owner and Operator, Harvest Grocery (Arjun.Patel@harvest.ca) Your position: administrative assistant (your.name@)harvest.ca) As an administrative assistant, you will prepare and respond to routine email, such as requests for information, claims, and adjustments. You may also write reports or other correspondence. As well as communicating with Mr. Patel, you may be communicating with customers, suppliers, contractors, and other external parties. Contact information: Harvest Grocery 2300 Gottingen St. Halifax, NS B3K 3B6 (902) 555-3663 www.HarvestGrocery.com About the company, Harvest Grocery: • Harvest Grocery is an independent neighbourhood grocery store, owned and operated by Arjun Patel. • The store sells fresh meats, produce, baked goods (breads, cakes), canned goods, and household products. • Store hours are 8 a.m. to 8 p.m. daily. About your employer, Arjun Patel, Owner and Operator: • Arjun Patel recently took over from his parents as owner and operator of Harvest Grocery. • Arjun’s parents opened the store 17 years ago. • The store has full-time and part-time employees. • Mr. Patel hired you to help manage the office duties. COMM 2293: Business Communications Section F Prof. Emily Ballantyne 31 January 2019 – Graphics Start, Stop & Continue Start Stop Continue • • • • Providing examples of writing Providing opportunities for independent work Providing templates for writing assignments Correlating slides with the textbook • Having group work and discussion every class • Providing definitions instead of examples • Hosting workshop classes • • • • Using Kahoot Offering workshop classes Explaining assignments Engaging the class Activate your prior knowledge.  Identify these parts of this graphic: title, label, axis label legend, source note 1 2 3 4 Agenda  Using Graphics  Graphics Homework  Formatting numbers, dates, money and mechanics  Memo Format Grammar Bytes! BONUS OTHER WRITING GRADE Complete a grammar exercise on a topic covered in this course. Then, send Prof. Ballantyne a screen capture of the last screen. chomp! Go to chomp! chompchomp.com! Graphics Homework DUE DATE: FRIDAY FEBRUARY 8th Graphics Graphics Why do we use them? What do they add? Graphics Creating Effective Graphics Functions of graphics To clarify data To create visual interest To condense and simplify data To make numerical data meaningful COPYRIGHT © 2016 BY NELSON EDUCATION LTD. 11-8 Using Graphics  Put your audience first. Perform an audience analysis and create using a      “you” view. Set it up. Introduce your graphic clearly so that it is a seamless part of the document. Exercise restraint. Limit your colours and fonts, just like you would for other elements of document design. Be precise. Use accurate information and a logical graphic for the information. Tell a story. A good graphic will help you to illustrate your main point and your purpose at a glance. Cite it properly. Use descriptive titles, labels and a clear citation. A good graphic tells a complete story.  Provide a meaningful written introduction to the graphic  Clear Labels  Complete title  Labeled axes (if necessary)  Clear legend (if necessary)  Source note 10 Table Figure 1 Table of Graphics with Objectives Type of Graphic Objective Table To show exact figures and values Bar Chart To compare one item with others Line Chart To demonstrate changes in quantitative data over time Pie Chart To visualize a whole unit and the proportions of its components Flowchart To display a process or procedure Organizational Chart To define a hierarchy of elements Photograph, Map, Illustration To create authenticity, to spotlight a location, or to show an item in use Source: Guffey, p. 340. Table Best Practices ✓ Place titles and labels at the top ✓ Arrange items in a logical order ✓ Provide clear headings for rows or columns ✓ Identify the units in which figures are given ✓ Use N/A for missing data ✓ Make tables readable with shading alternative lines or leaving blanks after every 5th entry ✓ Place tables close to where they are mentioned in the text Bar Charts COPYRIGHT © 2016 BY NELSON EDUCATION LTD. Bar Charts Best Practices  Use bar charts to make visual comparisons. Compare related items, illustrate changes in data over time, or show segments as parts of wholes.  Make bar charts in vertical, horizontal, grouped, or segmented forms. Avoid showing too much information, thus producing clutter and confusion.  Make the length of each bar and segment proportional.  Start dollar or percentage amounts at zero. COPYRIGHT © 2016 BY NELSON EDUCATION LTD. Pie Charts COPYRIGHT © 2016 BY NELSON EDUCATION LTD. Pie Charts Best Practices  Use pie charts to show a whole and proportion of its components.  Generally begin at the 12 o’clock position, drawing the largest wedge first.  Include, if possible, actual percentage or absolute value for each wedge.  Use four to eight segments for best results; if necessary group small portions into one wedge called “Other.”  Distinguish wedges with colour, shading, or cross-hatching.  Keep all labels horizontal. COPYRIGHT © 2016 BY NELSON EDUCATION LTD. Line Charts COPYRIGHT © 2019 BY NELSON EDUCATION LTD. Line Charts Best Practices  Use line charts to show changes over time and indicate trends  Arrange the time component (usually years) horizontally across the bottom  Arrange values for other variable vertically  Draw small dots at the intersections to indicate each value at a given year  Connect the dots and add colour COPYRIGHT © 2016 BY NELSON EDUCATION LTD. Which type of graphic should we use? Why?  Show quarterly revenue of Barbie sales over the last four years.  Compare the number of users for all the major search engines for today.  Track the number of refugees coming into Canada over the last five years.  Compare the amount of chocolate to the other ingredients in a Snickers bar. Graphics Homework Assignment  Use the data table on Brightspace to create one graphic (pie, bar, or line). Place the graphic and a relevant, meaningful observation about the data in the body of a 3-part direct response memo.  The memo should be addressed to Emily Ballantyne.  It should be related to your work with Harvest Grocery, so write it from your position as Administrative Assistant.  DUE: Friday, February 8, 9:00 a.m. Submit to turnitin.com 1. Select data from the set below to create one graphic. Do not include the table provided. 2. Write a one-sentence introduction to your graphic that introduces it by number and tells your reader what to note. Alberta British Columbia Manitoba New Brunswick Newfoundland and Labrador Northwest Territories Nova Scotia Nunavut Ontario Prince Edward Island Quebec Saskatchewan Yukon Territory 1,567 1,653 566 342 520 438 50 43 4,835 64 4,245 520 18 In 2017, Statistics Canada published this data set. Their findings report grocery stores across Canada by the end of 2016. Graphic Homework should include…  Appropriate direct strategy memo format  Meaningful introduction to the graphic  Complete title  Labeled axes  Clear legend  Source note Practice  Meaningful introduction to the graphic  Labels  Complete title (Who, What, Where, Why)  Labeled axes  Clear legend  Source note Sample Graph Graphics Homework: Memo Format TO: FROM: DATE: SUBJECT: Emily Ballantyne your name February 8, 2019 informative subject line [no greeting] OPENING BODY: introduction to graphic/meaningful observation CLOSING [no complimentary close/signature block] 25 Direct Analytical Memo  Use memo format for most short informal reports  Use an informal, conversational style  Start with purpose  Put your recommendations up front Practice Labeling a Chart From Exercise 11.11 (p. 352) Prepare a line chart showing the sales of Sidekick Athletic shoes for 2010-2015. In the chart title, highlight the trend you see. Include the following:  Meaningful introduction to the graphic  Labels  Complete title  Labeled axes (if necessary)  Clear legend (if necessary)  Source note Label this chart. 8 7 6 5 4 Series 1 3 2 1 0 2010 2011 2012 2013 2014 2015 Rules to Follow This Photo by Unknown Author is licensed under CC BY Capitalization  Specific names (e.g. Prof. Ballantyne, Saint Mary’s University,)  Business titles before a name (e.g. Professor Emily Ballantyne, Course Editor Angela Garofolo)  Languages (e.g. English, Mandarin, Arabic)  Countries (e.g. Canada, United Arab Emirates)  Nationalities (e.g. Canadian, Indian, Vietnamese)  Religions (e.g. Buddhist, Muslim, Christian)  Main words in a title or heading (e.g. What Words to Capitalize in a Sentence) Numbers  Use words for numbers one through ten e.g. There are only five chocolate bars.  Use figures for numbers over ten e.g. I wish I had 100 chocolate bars. This Photo by Unknown Author is licensed under CC BY-SA  Use figures if the sentence uses both numbers under and over ten e.g. I ate 2 chocolate bars last week and 11 the week before. This Photo by Unknown Author is licensed under CC BY-SA  Use words and figures for large numbers e.g. If I had $10 million dollars, I would buy shares in Dove. Dates  Use this format: Month Day, Year ✓June 28, 2014 ✓August 27, 2019 Money  For exact amounts of money, use the dollar sign with figures, not words. Last week, President’s Choice chocolate bars were on sale for $3.99. They usually cost $4.49. e.g. Time of Day  Write the time of day using the twelve hour clock, adding a space between the figures and the a.m. and p.m. ✓5:15 pm ✓9:00 am Kahoot! For Tuesday Persuasive Writing and AIDA Read: Chapter 10: 237-252 Chapter 5: 113-115 Coursepack: 17-19 Appendix B: 18-19 Review: Graphics Homework Write: Graphics homework
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