Client Pitch Presentation

Aug 12th, 2015
SKTFaker
Category:
Marketing
Price: $25 USD

Question description

Select a current product (not an industry and not a group of products or you will get no credit for the assignment) with which you are familiar, and pitch a new Integrated Marketing Communications Plan (IMC) to your client who is the marketer/producer of the product. Do not pick a company like Disney or Coca-Cola or Pepsico that are superb marketers. Picking a company like that will mean you cannot complete each element of this assignment.

You must 1) Review what the marketing communications mix is currently and report on your findings. Be sure to show some of the materials and messages, 2) Evaluate the effectiveness of the existing marketing communications mix, aspects of the 4 Ps, and then 3) Come up with a new communications/marketing mix strategy for the product based on the weaknesses you found and recommend the changes to "your client" in this presentation, and 4) Identify the product's current positioning strategy and discuss whether or not to change that strategy based upon your recommendations. If a change in the positioning strategy is warranted, please offer a new one. Be sure you have justification for your recommendations. 

If you cannot find what the company/brand does for the product, pick another one! Be sure to find marketing collateral and/or ads or commercials to demonstrate your analysis. Include them as links and discuss your analysis of them.]

As usualy, demonstrste your marketing/marketing management learning by defining and discussing the relevance of terms and concepts with supporting expert opinion or comments.

Create a Microsoft PowerPoint presentation of 8 to 10 slides that includes the following components: 

  • Identifies any considerations you will need to employ to build and maintain the brand and customer loyalty.
  • Evaluate the target audience's use of and belief in the communications sources
  • Separately, create a print ad or a video broadcast for the product featuring your new strategy (Youtube TM, video, or PowerPoint storyboard is acceptable). This is not part of the 8 to 10 slides referenced above. If you create a YouTube video, be sure to release it for viewing by others.

Be sure you include citations (in the Notes Section will be fine) and a References Page properly formatted in font that is legible. Use Notes pages to explain slides.

Please just bid if your know what are you doing !!!!! i will check your work before i release the money . And Don't buy anything from internet!!!!!! i will know. 

Tutor Answer

(Top Tutor) Daniel C.
(997)
School: Duke University
PREMIUM TUTOR

Studypool has helped 1,244,100 students

7 Reviews


Summary
Quality
Communication
On Time
Value
kpcutie
Dec 3rd, 2016
" Excellent job "
Hemapathy
Nov 19th, 2016
" all I can say is wow very fast work, great work thanks "
BlueOcean
Nov 6th, 2016
" Awesome! Exactly what I wanted. "
kevin12622
Oct 28th, 2016
" Goes above and beyond expectations ! "
ashleyisgod
Oct 14th, 2016
" Top quality work from this guy! I'll be back! "
likeplum4
Oct 5th, 2016
" Excellent work as usual "
Molly_Moon
Sep 22nd, 2016
" AMAZING as always! "
Ask your homework questions. Receive quality answers!

Type your question here (or upload an image)

1822 tutors are online

Brown University





1271 Tutors

California Institute of Technology




2131 Tutors

Carnegie Mellon University




982 Tutors

Columbia University





1256 Tutors

Dartmouth University





2113 Tutors

Emory University





2279 Tutors

Harvard University





599 Tutors

Massachusetts Institute of Technology



2319 Tutors

New York University





1645 Tutors

Notre Dam University





1911 Tutors

Oklahoma University





2122 Tutors

Pennsylvania State University





932 Tutors

Princeton University





1211 Tutors

Stanford University





983 Tutors

University of California





1282 Tutors

Oxford University





123 Tutors

Yale University





2325 Tutors