Blue Ocean Strategy Paper

Aug 15th, 2015
Price: $25 USD

Question description

Write a 700- to 1,050-word paper that describes the importance of blue ocean strategy and identifies a product or service that would be considered a blue ocean move. Avoid using the companies discussed in our week 3 or week 4 reading assignments (Cirque du Soleil, Home Depot, Federal Express, Southwest Airlines, and CNN).

Include the following:

  • Minimum of two periodical or journal references
  • A description of blue ocean strategy and its importance
  • A product or service that might be considered a blue ocean move and why
  • An alternative red ocean move for the same product or service along with the pros and cons of that strategy

Format your paper consistent with APA guidelines.

Tutor Answer

(Top Tutor) Daniel C.
School: UCLA

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Aug 18th, 2015
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