Description
Complete Part 1 of the Critical Thinking Scenario Project.
- Remember to proofread your submission in order to eliminate spelling and grammar errors.
Submit your completed assignment by following the directions linked below. Please check the Course Calendar for specific due dates.
Critical Thinking case study for Business students
You have been recently hired as Public Relations Director by Smart Media Education, a non-profit organization whose mission is to educate youth and parents on a critical approach to consuming modern media. In one month your first big event is to present to a group of the nation’s high school juniors and seniors at the annual Youth Leadership Conference in Washington D.C. Approximately five students from each of the 48 contiguous states will be in the audience.
Your objective is two-fold: 1) Demonstrate that media consumption requires a critical thinking approach and 2) Explain the impact of media on society.
The assignment: In this assignment you will prepare for your presentation in Washington D.C.
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Explanation & Answer
Attached.
Part One: TV Commercials using Logical Fallacy to Persuade Consumers: Outline
Thesis Statement: Therefore, in this part of the assignment, the paper identifies two
television commercials that use different local fallacies to persuade their customers.
a) Direct TV Commercial- Don’t Wake Up in a Roadside Ditch
b) Everybody’s doing it Commercial
Running head: SCENARIO PROJECT
1
Scenario Project
Student’s Name
Institutional Affiliation
Date
SCENARIO PROJECT
2
Part One: TV Commercials using Logical Fallacy to Persuade Consumers
Introduction
The consumption of modern media requires youth and parents to use a critical approach
so that they can understand the types of logical fallacies that are used to persuade the audience
into making decisions like purchase decisions of products advised on these platforms. Therefore,
in this part of the assignment, the pap...