Google Glass: Product Design to Create satisfying Customer Experience

User Generated

wreel110110

Writing

Description

Use Internet resources, the information in your readings and your instructor to help you develop a great project.

Criteria: Use A.P.A. format for referencing all sources used in your projects. A.P.A. format is the standard format for all reports in the Department of Business and Tourism. If you are not familiar with APA formatting, please check with the library resources.

Your report should have a cover sheet and be in standard academic format: 12 pt. Times New Roman font, double spaced, correct grammar, spelling and use of English. You must cite all sources under the heading “references” to avoid committing plagiarism.

Project 1: Fix It!

Please choose a product or service. In either case, choose something that has a flaw, problem or which could be more efficient.

Your aims are:

To improve the product or service to create a more satisfying customer experience, and To increase profit derived from the product or service.

 Draw, photograph or create a diagram of the product or service. Explain the design as it is now.

 Write a critical paper explaining how it could be improved, why your improvements will work and how. Use the assigned readings as sources of information to draw on theories, methodology and concepts. Be thorough and use critical thinking to make your

recommendations.

 The paper should be as long as it takes to fully explain the changes you recommend. One page

is likely not long enough but ten is too many!

User generated content is uploaded by users for the purposes of learning and should be used following Studypool's honor code & terms of service.

Explanation & Answer

Attached.

Running Head: PRODUCT MODIFICATION

1

Improving Product Design to Create a More Satisfying Customer Experience and Increase Profit
Name
Institutional Affiliation

PRODUCT MODIFICATION

2

Improving Product Design to Create a More Satisfying Customer Experience and Increase
Profit

Introduction

The primary goal of organizations is to develop products and sell them into the market to
make a profit. However, profit-making is not easy for companies because they have to ensure
that the product meets the specific needs of the market. The company also needs to advertise its
products to make them known in the market. Unfortunately, some companies make all the
necessary efforts to push their products in the market and end up suffering significant failures.
This paper deals with the Google Glass that was launched in 2013 by Google Company. The
commodity fell in the category of wearable technology similar to the smartwatch. The product
became a subject of debate in the market, and it became a severe failure due to health and
privacy reasons. The paper will also discuss the various ways in which Google Glass could be
improved to improve its efficiency in the market and further increase organizational revenue.

Google Glass image

Photo credit: Wikimedia Commons

PRODUCT MODIFICATION

3

Google Glass was designed in the shape of eyeglasses that enabled the wearers to
communicate with...


Anonymous
Very useful material for studying!

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