organization has reviewed your country study and has decided to go with your
recommendation for their initial international expansion. A complete a socio-cultural analysis needs to
be completed to determine the entry strategy, financing, human resource needs,
suppliers, marketing, pricing and distribution, and organizational structure.
a report (2 – 4 pages, font 12) outlining the socio-cultural factors and
discuss any cross-cultural issues that will need to be considered, addressed
and understood into for a successful international expansion. You need to use at least three outside sources to
complete this assignment. PLEASE remember to cite all your
sources; proper citation of your sources is a requirement for this course.
Please support all
recommendations with sound reasoning and research.
report needs to include but not limited to:
Age structure & median age
Customs and Norms
Where does the country lie within Hofstede’s
Informal Trade Barriers
Barriers that are created by social and