Focus group to test out that new app

Business & Finance
Tutor: None Selected Time limit: 1 Day

As a marketing manager for the company who invents software applications, from where would you get consumers for a focus group to test out that new app?

Aug 29th, 2015

Thank you for the opportunity to help you with your question!

Thank you for the opportunity to help you with your question!

The best way to get people to test an  app made for a target group is to identify some of the prospective consumers and let them to test the app maybe for a prize or for free. These can be gotten through third party app testing sites on the internet, who already have clients from the focus group or one can go directly to identify potential consumers within the focus group.


Please let me know if you need any clarification. I'm always happy to answer your questions.Please let me know if you need any clarification. I'm always happy to answer your questions.
Aug 29th, 2015

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