essay about macro analysis for a communication

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Business Finance

Description

Tasks to be Covered:

Title:

A title that capturesthe contents of the essay

Introduction:

Include a highlight of its importance (a hook)

Introduce the essay with briefinformation

The aim of the essay

Set up for coming sections

Main body

· Present the chosen tools

· Justify the choices

· Show arguments from the literature

· Reflection on your knowledge

Conclusion

· Recall the research aim

· Explain how it achieved



Summarize the main key points from the main body

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Assignment 1 Brief Module code and title AMAN 406 – Modern Marketing Communication Assignment Description: Assignment title/No. Assignment 1 Individually you are required to write an essay about macro analysis for a communication audit using Grading percentage at least one of tool that can be applied12.5% for a marketing research including marketing plan and marketing consultation such as PESTL analysis. The communication audit must be for a company NOT operating Deadline/ Hand-in 26 February at noon. in Saudi Arabia. You are required to define the chosen tool and its elements as well as briefly describe it. It is recommended that you follow a theme for your essay. A theme can be about macro analysis applied in a specific industry/organization. The word limits for this essay is 750. 10% plus/minus is allowed. For this essay there is an alternative option. This option requires you to submit an article about personal reflection of macro analysis in regards to modern communication in Saudi Arabia. As you are academic person, your personal reflection should come from academic sources as well as personal observation. Also, you must aim to share the article with news agent in Saudi Arabia. Project Learning Outcomes: • • • • Understand how to conduct an academic essay Practice how to perform a literature review in academic research Understand different tools that can be applied for macro analysis Understand how external factors can affect an organisation. Tasks to be Covered: Title: • A title that captures the contents of the essay Introduction: • • • • Include a highlight of its importance (a hook) Introduce the essay with brief information The aim of the essay Set up for coming sections Main body • • • • Present the chosen tools Justify the choices Show arguments from the literature Reflection on your knowledge Conclusion • • • Recall the research aim Explain how it achieved Summarise the main key points from the main body Additional Requirements: • • • • Cover page, Reference list and in-text citation (Harvard style) Times New Roman font, size 12, 1.5 spacing To be submitted via Moodle Dropbox Referencing your work: Harvard referencing is required when using any book, article, journal or online references in the assignment Plagiarism and cheating: Your attention is drawn to the University’s stated position on plagiarism. THE WORK OF OTHERS THAT IS INCLUDED IN THE ASSIGNMENT MUST BE ATTRIBUTED TO ITS SOURCE (a list of references and bibliography must be submitted). Please note that this is intended to be an individual piece of work. Ensure that you read through your work prior to submission. For some assignments, you may be asked to use the University Plagiarism detection service ‘Turnitin’. Action will be taken where a student is suspected of having cheated or engaged in any dishonest practice. Students are referred to the University regulations on plagiarism and other forms of academic irregularity. Students must not copy or collude with one another or present any information that they themselves have not generated. Note: Late submission by one minute will be considered a one-day late submission, which will cause a loss of 10% for each day.
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Explanation & Answer

Attached.

MACRO ANALYSIS FOR A COMMUNICATION: 1

MACRO ANALYSIS FOR A COMMUNICATION

Course
Professors Name
Institution
Location of Institution
Date

MACRO ANALYSIS FOR A COMMUNICATION: 2

OUTLINE

Introduction
Body
Conclusion

MACRO ANALYSIS FOR A COMMUNICATION: 3
Reference
Cornelissen, J.P., Durand, R., Fiss, P.C., Lammers, J.C. and Vaara, E., 2015. Putting
communication front and center in institutional theory and analysis.
Retrieved from: https://journals.aom.org/doi/10.5465/amr.2014.0381
Luo, Q., & Zhong, D. (2015). Using social network analysis to explain communication
characteristics of travel-related electronic word-of-mouth on social networking
sites. Tourism Management, 46, 274-282.
Retrieved from:
https://www.researchgate.net/publication/264674270_Using_social_network_analysis_to
_explain_communication_characteristics_of_travel-related_electronic_word-ofmouth_on_social_networking_sites

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MACRO ANALYSIS FOR A COMMUNICATION: 1

MACRO ANALYSIS FOR A COMMUNICATION

Course
Professors Name
Institution
Location of Institution
Date

MACRO ANALYSIS FOR A COMMUNICATION: 2
Macro Analysis for a Communication
A communication audit is a process to identify the company’s communication strategies
internally and externally their weaknesses and strengths and how they help to reach the goal. it is
important as it will help...


Anonymous
This is great! Exactly what I wanted.

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