Adidas marketing presentation

User Generated

Oevnagunf

Business Finance

Description

Brand Positioning and Strategy PowerPoint

For this presentation, select your favorite brand, and describe the reasons why this brand is so appealing to you. You should further explain the ideas represented on the slides by using the slide notes feature. The outline below can be used as a guide for the presentation, and the number of slides for each area may vary in your presentation:

  • Slide 1: Develop your title slide.
  • Slides 2-3: Introduce your chosen brand, highlighting a few of your favorite products.
  • Slides 4-7: Determine and describe how your favorite brand has gained market share and popularity in terms of its brand recognition, brand strategy, and product positioning.
  • Slides 8-10: Explain how your brand has created value and remains appealing to you as a member of its target market.

Create a PowerPoint presentation consisting of a minimum of 10 slides, not counting the title and reference slides. You must reference at least two articles from business-related or news websites. All sources used must be referenced; paraphrased and quoted material must have accompanying citations. Use APA style guidelines for formatting of references.

User generated content is uploaded by users for the purposes of learning and should be used following Studypool's honor code & terms of service.

Explanation & Answer

Attached.

Marketing Outline
I.

Adidas Brand
A. Quality products
B. Media strategy
C. Partnerships with the athletes
D. Segmentation
E. Creativity


Marketing
Name
Institution

Introduction


Adidas is one of the unique products in the market.



The comprehensive development of the brand has led to increase in
market share for the company.



The company is led by the innovation strategy in providing superior
products.



The increase in market share is attributed to the increase in demand
of the products.

Adidas Brand


The company was started after the World war 1.



The resilience of the brand at the time created led to the
revitalization of the company increasing performance.



Innovation of the products led to growth as people identified with
the quality products...

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