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Running head: MEMO
Challenges in Global Business
To: The Chief Operating Officer
From: Chief of Logistics
Re: Challenges on Global Planning and Sourcing
Expanding internationally entails efficiently using our potential and developing additional
income opportunities. Opportunities abound both in the developed and developing nations where
there is large demand and increasing demand respectively. We need to plan and target our global
growth strategy that will determine success. The global strategy for expansion involves market
entry including the vital choices considering the market focus, brand positioning, channel, and
customer strategy. Going global is an accomplishment that can steer head success. However, not
all businesses are ready for the challenges. Several issues should get considered before going
global. Some challenges could compromise the process. This memo identifies the challenges and
provides possible solutions to the issues identified in market planning and sourcing globally.
All business faces hurdles and expanding internationally comes along with a set of unique
obstacles. Sourcing goods overseas require awareness of several unique problems which may
arise. The issues may involve difficulties with language, customs, regulations, and logistics
among others. On the supplier's market position, the company may experience challenges. The
company might experience different industrial standards that may not meet the requirement of
our standards. Several different trade restrictions impact both import and export transactions like
quotas and tariffs. The next problem concerned with the supplier market is complicated
documentation requirements that involve the cross-border processes. The currency exchange rate
may also fluctuate ultimately affecting the earnings. For instance, the currency of the abroad
country may experience high inflation rates affecting the profitability of the company. More
often, the local customs and court decisions may apply in countries abroad. It is thus critical to
establish relevant laws in ca...
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