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Read mini-case, and respond question.
Respond to question: Do the innovations implemented by JCP sound interesting to you? Would you shop at a store with these features? Why or why not? Use examples and illustrations from your personal experience.
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Running head: MINI-CASE DISCUSSION: AN INNOVATION FAILURE AT JCPENNEY
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Mini-case Discussion: An Innovation Failure at JCPenney
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MINI-CASE DISCUSSION: AN INNOVATION FAILURE AT JCPENNEY
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Mini-case Discussion: An Innovation Failure at JCPenney
The innovation implemented in JCP does not sound interesting to me. The then CEO
Ron Johns...
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