Supply Chain Management

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In this module, you will finish writing your research paper and submit your final document.

Summary of Steps

  1. Research the last IS-related solution you chose during Module 3.
  2. Edit your research paper document based on the feedback you received after submitting it in Module 7.
  3. Following the instructions below, finish writing and editing your research paper, including the fifth IS-related solution, conclusion, abstract, and references.
  4. Submit your document for grading.

Detailed instructions for this assignment are below and in the Research Project Requirements section, which describes the complete project.


There's a rumor going around the coffee break room that if you conduct thorough research on the five selected IS topics and submit a scholarly, well-reasoned and composed document, the "powers that be" are certain to promote you into that management position for which you have labored and worked so diligently. If you can produce some critical analyses that will give the upper management folks a clear picture of the bottom line with respect to which IS solutions could greatly benefit the company, you will be certain to receive an offer of a larger office along with a hefty pay raise. This is all part of the career plan that you first developed at ERAU.

Detailed Instructions

The requirements for Project Submission 4 are similar to Project Submission 3. The following are the submission requirements for this assignment:

  • Submit researched scholarly data for the fifth of the IS-related solutions that you selected.
  • Submit a minimum of TWO full pages of double-spaced text in the Body of the Text section for the fifth of the IS-related solutions that you selected. The total number of pages in the Body of the Text section is TEN full pages. The Title, Abstract, and Reference List pages are not considered part of the “TEN full pages” in the Body of the Text section.
  • A minimum of FIVE primary reference sources outside of the course textbook are required to be cited and referenced in the document submission.
  • As you do your research and compose data for each of the IS-related solutions in each assignment, keep up the Reference List page and make notes for the data in the Conclusion page section that you will compose of in your final draft document.

Allow enough time after researching the last topic to complete the Abstract page, the Conclusion section, and the Reference List page of your paper.

Unformatted Attachment Preview

Running head: EVALUATION OF MIS SOLUTIONS Evaluation of MIS Solutions 1 EVALUATION OF MIS SOLUTIONS 2 Abstract EVALUATION OF MIS SOLUTIONS 3 Evaluation of MIS Solutions • Decision Support System (DSS) • Cloud Computing • Search Engine Optimization (SEO) • Customer Relationship Management (CRM) • Supply Chain Management (SCM) Conclusion EVALUATION OF MIS SOLUTIONS 4 References Running head: MIS SOLUTIONS IN AIRCRAFT MAINTEINANCE MIS Solutions in Aircraft Maintenance Institutional Affiliation Date 1 MIS SOLUTIONS IN AIRCRAFT MAINTEINANCE 2 Introduction Management Information System refers to a system that gives information to manage an organization efficiently. The aviation industry offers services of air transport for passengers as well as freight and has various departments like; reservation and ticketing, marketing and statistics, and finance and accounting. This makes it a necessity for an aviation-related company to have IS solutions. The modular structure of M.I.S. segregates all these departments. The modules of the system work independently and also together in an environment that is integrated to create a paperless office. Decision Support System One of the MIS solutions is the Decision Support System (DSS). This refers to an information system that is computerized and that is utilized to support decision-making in business. A DSS system allows users to sift through and analyze massive data reams. The system also offers a chance for users to compile data that can be utilized to sort problems as well as make better decisions. The advantages of the DSS system are; it allows decision-making which is more informed, gives a timely problem-solving as well as improved efficiency for handling problems with variables that are rapidly changing. Aviation maintenance is a business that is directly related to aviation. The main aim of aviation upkeep is to avert the reduced intensities of original worthiness of aircraft, safety as well as consistency design at a minimized charge (Zhang et al., 2011). These actions are of abundant essence to the management and running of enterprises of aircraft transport. Proper maintenance of aircraft reduces delays in flights, reduces accidents as well as other costs that are incurred to inconveniences of unmaintained aircraft. The current technology in communication, error diagnosis as well as new expertise of control, the decision support system of aviation maintenance can attain real-time exchange of data amid air MIS SOLUTIONS IN AIRCRAFT MAINTEINANCE 3 and ground. This enables the system to give operative decision backup for quick fault analysis as well as digital maintenance. While serving in a mid-to-upper level position of management and in a company dealing with aircraft maintenance, it is necessary to ensure that a well-functioning decision support system is in place. The system should first compose of information acquisition and processing. The DSS requires a variety of real-time data as well as historical data to help in decision support judgments. All these information are gathered by the module of information acquisition and processing. The modern aircraft contain central maintenance computer, a monitoring system of the condition of aircraft and other parameters that help monitor systems. The aviation maintenance DSS help in monitoring aircraft state factors at the time of flight. The aircraft state parameters are equipped on the online detection system of faults in the aircraft. After a problem is diagnosed, the real-time data is then transmitted by use of air-ground data links to the ground system. This provides decision backup for ground maintenance as well as attain quick overhaul of aircraft failure. The quick rapid failure improves efficacy in the use of aircraft. The decision support system in aircraft maintenance has a lot of people who are employed in the management system and control of air materials. Various processes are involved like maintenance and procurement. Once the system is set in place, it assists personnel in the management of the aviation-related business to make different decisions, compare them and come to a final decision. For example, in a mid-to-upper position of management, the decision support system can help in rearranging flights to avoid delays. By use of the system, a flight of a fault aircraft that was planned can be canceled early to allow maintenance. This would also help to avoid inconveniencies as customers can be given other options to avoid delays in their trips. MIS SOLUTIONS IN AIRCRAFT MAINTEINANCE 4 Cloud Computing The second solution is cloud computing. This refers to the exercise of utilizing a network of remote servers that are mounted online to keep, manage as well as integrate data instead of using a local server or someone’s processer (Rittinghouse, J & Ransome, 2016). In aviation maintenance, cloud computing has the power to maximize productivity, enhance safety as well as minimize costs. This has helped to improve aviation safety. Users in the aviation maintenance are no longer tied to their desks to work since cloud computing has revolutionized the business enabling them to access applications as well as information from their devices with internet access. In aviation maintenance, cloud computing gives new chances for accessing and managing crucial information. This reduces the use of a huge number of books and stacks of CDs. In a midto-upper management position, an individual can utilize cloud computing to handle work orders, request parts and provide customers with information. Cloud computing enhances productivity and saves time. The people in the management of aviation maintenance can monitor in real time the people accessing information. For example, in the mid-to-upper position of the administration, one can influence the decision making of an aviation maintenance company by monitoring the people obtaining the company’s information and indicating those who should be logged off the cloud-based system because of security purposes. In aviation maintenance, cloud computing helps in business reporting. This allows the aviation-related business to rapidly demonstrate currency as well as compliance regardless of the number of mechanics, the sum of maintenance locations or the variability of aircraft being serviced. Management of reports and forms in the cloud enables easy access and sharing of information for business intelligence, service of customers, compliance as well as information control. Aviation maintenance service providers use cloud computing to organize technical MIS SOLUTIONS IN AIRCRAFT MAINTEINANCE 5 publications as well as service information into a system of a library that is logical (Larsen, 2013). This makes it easier to find information when needed. The system is able to combine libraries from various parts like propellers, engines, airframes and avionics manufacturers, along with needed regulatory information. This helps in increasing productivity. With cloud computing, an aviation maintenance company is able to manage and monitor workflows. This makes the checking of a job status more simple. Cloud computing makes it possible for employees in the management sector and various offices to know the time a certain job starts and when it ends. The system also allows the company to realize the parts remaining in their stores and those that should be restocked. Because the information concerning the parts requests is directly taken from the technical publications, the accuracy of these parts is guaranteed. Through cloud computing, mechanics in aviation maintenance can access the right information correctly. Mechanics can collaborate and learn from other professionals in this field hence sharing the information with their fellow workers. The parts that are needed in maintaining aircraft are readily available on the internet, and this ensures accuracy. Conclusion Decision support system and cloud computing are crucial systems in MIS solutions. Aviation maintenance is an essential field that requires an information system that is well managed to ensure efficiency in its operations as well as safe data management. The DSS system and cloud computing can ensure this active management information system in the aviationrelated business of aircraft maintenance. MIS SOLUTIONS IN AIRCRAFT MAINTEINANCE 6 References Larsen, T. (2013, April). Cross-platform aviation analytics using big-data methods. In Integrated Communications, Navigation and Surveillance Conference (ICNS), 2013 (pp. 1-9). IEEE. Rittinghouse, J. W., & Ransome, J. F. (2016). Cloud computing: implementation, management, and security. CRC press. Zhang, P., Zhao, S. W., Tan, B., Yu, L. M., & Hua, K. Q. (2011). Applications of Decision Support System in Aviation Maintenance. In Efficient Decision Support Systems-Practice and Challenges in Multidisciplinary Domains. InTech. Running Head: INFORMATION SYSTEM 1 Information System Institutional Affiliation Date INFORMATION SYSTEM 2 Abstract There is a need for an information system in the aviation company. The demand for these two information systems solutions will stem from the fact that the aviation company will suffer from various internal factors which may lead to a lack of efficiency when dealing with the customers. The two solutions will require the aviation company to build a brand that will attract customers and also lead to the development of customer loyalty. The two solutions will be adequate for such a company and will make sure that the customers are fully satisfied with the services they receive from the organization. INFORMATION SYSTEM 3 Search Engine Optimization Search engine optimization can be described as the process which will revolve around the company's online visibility. The process will focus on the increase in the number of visitors who will visit the company's website which will be done through the improvement of the algorithmic rankings. Sites which will highly be displayed on the first page will be viewed mostly by the customers. This particular information system can be highly beneficial in an aviation company and would further lead to brand loyalty (Berman, & Katona, 2013). Search engine optimization will revolve around onsite and offsite SEO. Both aspects will be highly helpful to the aviation company. Onsite SEO focuses on the activities which will be seen on a website. The website activities will contribute to the improvement of organic visibility. The aviation company will highly benefit from this type of search engine optimization since it will help the company's website to be easily accessible to its customer. Furthermore, it will also contribute to the improvement of customer experience since customers who use the site during their purchase of tickets and so on will find that the site is easily accessible and quite relevant. This type of search engine optimization will focus on four activities which will include onsite optimization, keyword research, user experience, and technical auditing (Davis, 2006). Onsite optimization will focus on the improvement of the website structure which will profoundly help in the growth of user experience. It will focus on how relevant the content on the site will be, the alignment of the on-page and internal navigation. Keyword research will focus on the words which will highly be used by the prospective customers who require certain services or products. This can also be used by the aviation company and can be used the company's advantage by using the keywords which will make the company more marketable to the online market. Furthermore, the keywords used on the website will further INFORMATION SYSTEM 4 lead to the development of brand loyalty. The next activity will focus on technical auditing which will focus on the errors and barriers. The site has to be free from any obstacles. User experience will focus on the content displayed which will have to show the company's expertise and will have to inspire trust. Furthermore, the user experience will also focus on how secure the website will be to use and whether or not it will be fast. The large companies in the aviation industry will suffer from no competition. However, for an aviation company which is a smaller company compared to the larger one, competition will be faced which may affect brand loyalty. Hence, improving the user experience will lead to an increase in brand loyalty. The website used by the company will have to be easy to use since that will make sure the company gains a competitive edge. Furthermore, a fast site will also improve the customer's experience which will further lead the company to be ahead of its competitors (Berman, & Katona, 2013). Offsite search engine optimization will focus on activities which will be conducted outside of the website. The activities will also help with the improvement of organic visibility. This type of SEO is sometimes regarded as link building since it will focus on the increment of the relevant links which will lead to the development of trust. Trust is highly essential in the aviation industry since the customer will need to make sure that the company is not only safe and secure to use but will also offer its services promptly. Websites which will highly be trusted will gain popularity. The rise in demand will help the aviation company to gain a competitive edge over similar companies in the aviation industry. The activities featured in this type of SEO will focus on content, promotion, outreach, and digital public relations. The material to be used outside of the website will have to be attractive enough to attract links which will further lead to an increase in users. Outreach and promotion will focus on coverage through the aid of influencers, bloggers and so on. Digital public relations INFORMATION SYSTEM 5 will focus on internal news flow. The activities will highly be beneficial since they will be used to market the company's services to a wide-range audience (Davis, 2006). Customer Relationship Management Customer relationship management will focus on strategies, practices, and technologies used by the company to help with the supervision of customer interactions as well as analyze the interactions. The procedures and practices which will be examined will focus on the customer life cycle. The management of communications will help with the improvement of customer service relationships. Furthermore, the use of customer relationship management in the company will also help retain the existing customers further leading to the development of brand loyalty (Payne, & Frow, 2005). The aviation company will benefit a lot from using this type of information system since customer interactions are highly essential in a company which focuses on the provision of services to the customers. The improvement of the communications will help the company not only to increase their profits but also to attract new customers all the while maintaining the current customers. There are various components which revolve around this particular information system. Some of the elements will include marketing automation, contact center automation, sales force automation, lead management, human resource management, and others (Buttle, 2004). Human resource management will focus on the employees since information gained from the employee will highly be beneficial to the organization. This aspect can be applied to the aviation company. Employees will interact with customers who will visit the company or will communicate through various modes of communication on a day-to-day basis. Hence, they will be the best candidates to offer information regarding the customer's wants or needs which ought to be provided by the company. The information relayed to the company may INFORMATION SYSTEM 6 revolve around problems or various improvements that should be taken seriously by the company to gain a competitive edge in the competitive industry. Lead management will focus on the analysis of data and the tracking of sales. Contact center automation is highly essential in this company since it will focus on customer interactions which will be seen at the company's contact centers. This automation will help reduce the tasks which will be handled by the contact center's agent. Furthermore, the automation will also focus on audio which will help to better serve the customer needs by solving the problem the customer brought forward to the company. The customer's request will be handled promptly, and the number of calls which will be made will be cut down. The customer service processes will be simplified further ensuring that customer satisfaction is achieved. Marketing automation will focus on the enhancement of marketing efforts which will be through repetitive tasks. The marketing offers will draw both existing and prospective customers to the company. This will further be beneficial to the company since it will lead to brand loyalty (Payne, & Frow, 2005). The main advantage which will be encountered by the company following the implementation of the customer relationship management will focus on customer data which can be easily managed. The employees will be more productive since the customer data will be located in one place. Hence, tracking the customer history, for instance, the places he or she has traveled to in the past will highly be beneficial to the company and will make the employees efficient in their duties. Knowledge of the customer histories will help with the company's growth process which can be managed easily through the help of CRM (Buttle, 2004). The centralized data can also be used to market the company's services to the customers through auto SMS or e-mails which will feature a promotion or a discount during INFORMATION SYSTEM 7 peak seasons so that the customers will choose the aviation company for their traveling services. Furthermore, relationships which will exist between the customers and the company will be lasting since the CRM will help improve the customer's experience and build brand loyalty. INFORMATION SYSTEM 8 References Berman, R., & Katona, Z. (2013). The role of search engine optimization in search marketing. Marketing Science, 32(4), 644-651. Buttle, F. (2004). Customer relationship management. Routledge. Davis, H. (2006). Search engine optimization. " O'Reilly Media, Inc.". Payne, A., & Frow, P. (2005). A strategic framework for customer relationship management. Journal of marketing, 69(4), 167-176.
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Explanation & Answer



Supply Chain Management
Institutional Affiliation




The airline company, no matter how large the company will suffer from various
supply chain issues. The concerns have further contributed to the use of supply chain
management which will be one of the information systems used to resolve the issues incurred
by the company. Some of the problems which will be experienced will revolve around
security and compliance since the issues will focus on cargo theft which will be experienced
by the Airline Company, corruption, terrorism and illicit smuggling (Lambert, & Cooper,
Supply chain management as a solution will focus on the execution of the controlled
product flow. The information system will highly focus on a planning and execution process
which will concentrate on the smooth flow of materials in and out of the airline company.
Furthermore, the solution will also focus on the management of inventory, sour...

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