Option #1: Company Fraud: An evaluative reportThe Portfolio Project Option 1 for ACT450 is a research report that identifies and analyzes a company that has been indicted for fraud. The report also will evaluate the auditor's role in relation to the fraud.To conduct your research on the following company:Children's Cancer Fund of AmericaYour report must describe the issues surrounding the company and any company policies in relationship to the impact those might have on public audits/accounting.Provide the following elements in your paper:An executive summary identifying the company, the fraud, the affected stakeholders, and the ultimate resolutionA brief history of the companyAn analysis of the auditor's role in the fraud, including any auditing standards that the auditors did not followIdentification of internal controls that were circumvented or lacking and that could have prevented the fraudIdentification of accounting policies currently in effect that are designed to prevent similar problems from occurring again, or, if no policy exists, a proposal for a solution that would prevent a recurrence.Your written response paper should be 8-10 pages in length. Type your paper in a Word document and follow APA format, according to CSU-Global Guide to Writing and APA Requirements. Include a title page and reference page. Use four (4) outside academic sources other than the textbook, course materials, or other information provided as part of the course materials.

Develop a 3-4 page marketing analysis report for an additional business location using publicly available data. You may choose either a small, locally owned business or a publicly traded business for your analysis.IntroductionCompletion of this portfolio work project will help your understanding of how to identify an additional location as part of a market analysis report for business stakeholders, using publicly available data.Scenario The Vice President of Marketing at your publicly traded company has asked you to conduct a market analysis for an additional location for the firm. While you will not directly contact the business, you do need to have a general understanding of the company. Appropriate types of businesses for this market analysis include an aerospace manufacturing firm, an automobile manufacturing firm, a “big box” retailer, or a similar type of business. Your focus should be on the corporate location of the business as the primary location.Your RoleWhether you are analyzing an additional location for a small locally owned business in your community, or you are analyzing an additional location for a publicly traded company, your role as the marketing manager is the same. Focus on the primary location or corporate location in your data analysis. Requirements be sure to interpret each figure and table used and summarize the data results. Include the following in your marketing analysis report using these three topical areas:1. Company Description Evaluate the nature of the business, including a description of the general nature of the business, its primary location, and the industry in which it operates. The description must include the North American Industry Classification System [PDF] (NAICS) code and Standard Industrial Classification (SIC) code for the business, and specify if this is primarily a business-to-business (B2B) or business-to-consumer (B2C) company. Evaluate the characteristics of the products or service being marketed. 2. Industry Analysis and Competitive Outlook Evaluate the competitive environment. What does an industry evaluation suggest about the competitive environment? Evaluate sources of data available for estimating market characteristics and making marketing decisions. What is the estimated market size for the business at its current location? What impact does the population size, average household size, percent of high school degrees or higher, and median household income for the zip code, city, county, and state it is located in have on the selected business? Use at least two different types of figures and two tables to present this data. Consider what the figures and tables convey and summarize the data. What does the demographic and sociographic data say about the current location? What are the characteristics of the location that make it a good location or a poor location in terms of access to customers and availability of labor? What segment(s) does (or should) the business be targeting for customers? Evaluate social media marketing strategies. What social media strategies can be used to reach this market segment and what metrics can be used to evaluate their effectiveness? Analyze metrics to measure the effectiveness of your social media strategy. 3. Identification of Additional Location What appropriate zip code recommendation would you make for an additional location for your selected business, based upon the known characteristics of the business in its current location? The recommended location should be consistent with the identified market segments and demographic and sociographic characteristics of the current location. Deliverable FormatRequirements: should be 3–4 pages (in addition to the title, reference, and appendix pages). Use at least two different types of figures and two tables to present the data. At least one figure should present data at a single point-in-time, and at least one figure should present data over time. Be sure to correctly label all elements of your figures and tables in your report and appendix. Related company standards: The marketing analysis report is a professional document and should therefore following the corresponding MBA Academic and Professional Document Guidelines (located in MBA Program Resources), including single-spaced paragraphs. In addition, include the following: Title page. References page. Use at least three scholarly resources, one of which must come from the Wall Street Journal, Forbes, or MIT Sloan Management Review. APA-formatted references. EvaluationBy successfully completing this assessment, you will demonstrate your proficiency in the following course competencies through corresponding scoring guide criteria: Competency 1: Apply marketing theories and models to develop marketing strategies. Evaluate the nature of the selected business. Evaluate the characteristics of the product or service being marketed for the selected business. Evaluate the competitive environment for the selected business. Competency 2: Evaluate the effectiveness of marketing strategies and methods. Evaluate social media marketing strategies for the selected business. Competency 3: Use data to support evidence-based marketing decisions. Evaluate sources of data available for estimating market characteristics and making marketing decisions. Competency 4: Analyze the role of technology and social media in effective marketing strategies. Analyze metrics to measure effectiveness of the social media marketing strategy for the selected business. Competency 5: Communicate marketing needs, opportunities, and strategies with multiple stakeholders. Write coherently to support a central idea with correct grammar, usage, and mechanics as expected of a business professional.

Search Yahoo Finance or any other credible source to retrieve the most recent income statement and balance sheet for a major leveraged corporation. Provide these statements in proper format. Also, retrieve the data on the company's stock annual rate of return for the past 20 years. In addition, retrieve annual rate of return of a major financial index. Present this data as well. Using the data on company's stock rate of return and the index's rate of return estimate beta of the corporation. Make sure to adjust this value to obtain leveraged beta. Compare this value with the value stated by the source. Retrieve the risk-free rate of return as the annual interest rate of US treasuries. Based on these values estimate the expected annual rate of return of the corporation's security. Using the financial statements mentioned above estimate the annual rate of interest paid by the corporation (cost of debt). Also, find the tax rate and capitalization ratio (proportions among equity and debt). Using these values that you have found estimate the annual weighted cost of capital (WACC) of the corporation.b. Suppose that the corporation is offered an investment which has the following cash flows.YearCash flow0-$10,000.0001$1,500,0002$1,500,0003$1,500,0004$1,500,0005$1,500,0006$1,500,0007$1,500,0008$1,500,0009$1,500,00010$1,500,000Based on WACC, Is this investment viable? For each part above state the problem before answering the questions, provide clear justifications, explain your work in detail, and cite all references used for development