business plan (need to be completed)

Anonymous

Question Description

    we are a group of 3 people and we have done half of the work but we need help with this sections

    sections need to be done:

  • Ø Marketing Analysis: Porter’s five forces
  • Ø 3-year financial analysis: Relax, it does not have to be accurate, you are not CPAs!
  • Ø Supplemental documents: Have fun in your appendix!
  • Ø Reference page: please use the APA format for your reference page.


here's the Executive Summary that you need to read before start; (see attached)


Unformatted Attachment Preview

Executive Summary . Introduction Hang Ten was founded in 2002 to build and design residential buildings part of the home builders association. Our main office is located in San Diego, Our vision is to deliver excellence by delivering quality work with a collaborative design/build method. Our goal is have many locations around the world as one of the top Residential contractors. Business/Product or Service Hang Ten delivers and designs residential buildings, home apartment communities and student housings. Presently our main focus is residential buildings and homes that have been our most successful projects since the company’s foundation. Our future will not only include residential buildings but will include mixed use project that focuses on mix between residential and retail. The Market The market that is always targeted by Hang Ten is the future building owners such as single family or an apartment complex owners, the market at this stage is at 678.597 houses and apartment complex and expected to grow by 5% by 2025 that generates a gross income for the industry by 1.6B, some of our notable customer include Greystar developers that we have worked along to deliver residential building. Competition Hang Ten competitors are residential developers that deliver similar project, unlike other competitors Hang Ten collaborate the design and coordination in the early stages of the project to achieve the best possible outcome for each project. We anticipate a large number of growth in Residential Contractors due to the popularity of the area and the increasing growth of migrants to San Diego. Risk/Opportunity The risk that is associated with the Residential Building is the increased of the mortgage rates as well as the increasing popularity of renting rather than owning a home, we feel that overcoming this obstacle by implementing a more a affordable houses that focuses on value to balance the rate of popularity between owning and renting our biggest opportunity is the large growth of San Diego County as well as expected number of People moving to area. Management Team The management team is led by Chief Executive Officer Mohammed algharbi who founded the company in 2002 / that has worked as the general superintendent for 10 for Clark Construction and finished his master’s degree from the university of Washington in Civil engineering. Ahmed Vice president of construction Nasser region president Hatem project manager Operations We have offices located In San Diego and Orange County We currently have a total of full-time staff of 30 people and our projects leads are gathered by our project manager. Capital Requirements We are seeking 20 million which will enable us to that will allows us to open an office in Seattle, WA by and operate our offices and our resource with other project as well as using the capitol in building our projects in Seattle. We expect to provide an exit within [x] years by [a dividend of excess profits, recapitalization, sale of company, or public offering]. Financial Snapshot In February our company had managed project with 30 million dollar in revenue of [x], and net income of [y], compared to sales of [u] and net income of [v] in [the previous quarter/month]. Last Year This Year Next Year Year Two Sales: Cash: Assets: Book Value: Previous capital raises for equity included [$x] in [month/year] from [name] for [y% for the company], [and…] ...
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Tutor Answer

ProfAlston
School: Rice University

Attached.

Running Head: Marketing Analysis

1

Marketing Analysis
Professor’s Name
Name
School Affiliation
Date

Marketing Analysis

2
Introduction

Hang Ten was found in 2002. Its objectives were to build and design residential areas.
The company is part of the home builders association. It has its main offices at San Diego.
The company has set a vision which is to deliver excellence by delivering quality work with a
collaborative design method. The goal set is to have many locations around the world as one
of the top Residential contractors.
Business Product/Service
As stated in the preceding paragraph Hang Ten's primary objective is primarily to build and
design homes for the community. Their aforementioned objective is to deliver quality, welldesigned houses. They do have a wide range of products as far as the houses are given is
concerned. The company not only takes care of the house itself but makes sure that the
environment is taken care of, say nice backyards wh...

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