Thank you for the opportunity to help you with your question!
Examples of marketing goals include
Increase sales revenue by 10% through use of national television campaigns.
Increase customer base by 2% through online marketing
Make our brand the industry leader through continuous brand advertisement
What can you suggest as the best strategy to move the business to higher levels?
The best strategy to move business to higher levels is through strategic marketing informed by market research. Market research provides a lot information about the status of markets for example customer preferences, changes in consumers trends, entrants of competitors, opportunities in the market etc. Guided by such information a company can carry out strategic marketing in order to address the issue raised through market research. For example if a market research discovers that the consumer preferences have shifted towards luxury brands, then the organisation can carry out a strategic marketing campaigns for their luxury brands
Please let me know if you need any clarification. I'm always happy to answer your questions.