MBA 611 The green marketing plan of FlyRoam boots

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The Core Assessment for MBA 611 is the development of green marketing plan for a product or service of the student’s choice. The Core Assessment is due Sunday 11:59 p.m. CT in Unit 8.

The Green Marketing Plan:
Each student will work as if they were in company on a “live case” of their choice.  The student will need to gather information to assist with the creation of a green marketing plan.

The Paper:
Consider yourself to be a marketing manager in a company. You have been assigned to develop a green marketing plan for a product/service that the company is introducing.  You will discuss the feasibility of the given target market, marketing objectives, and your resulting green marketing campaign.

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School: University of Maryland


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awesome work thanks

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