A bloomberg BusinessWeek North America subscriber study collected data from a sample of 2861 subscribers. Fifty - nine percent of the respondents indicated an annual income of $75,000 or more, and 50% reported having an American Express credit card.
a What is the population of interest in this study?
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QUESTION: What is the population of interest in this study?
ANSWER: BusinessWeek North American subscribers
Why? It appears that Bloomberg conducted the study and they were interested in characterizing the North American subscribers to BusinessWeek. The study yield information about the respondents. North American subscribers to BusinessWeek constitute the POPULATION (larger than 2861) from which a sample of 2861 subsribers was drawn.
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