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Reinforcement contingency is important when there is a punishment contingency. Society expects that all people should be intrinsically motivated to behave well. Punishment is much more widely accepted although , reinforcement should be used when applying such.Punishment alone can work on majority of people but to some people with chronic behaviors, it might not work well. On the other hand, when reinforcements are well matched to all the wrong doers, positive reinforcement is more effective in improving the behaviors of the people. Hence use of Reinforcement contingency is important.
The purpose of reinforcement is to increase the specific target behavior and can either be positive or negative in nature. Positive means adding a contingency after a target behavior has been performed, whereas, negative means removing a contingency after a behavior has been performed.
The purpose of punishment is to decrease target behavior , Positive punishment is the administration of an aversive contingency in order to decrease target behavior .
Contingency is more effective immediately after a behavior has been performed.When applying Punishment contingency , one should consider the use of reinforcement contingency as use of punishment alone does not work especially on people with chronic behaviors.
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