HIST 113 Entrepreneur essay: Heather Reisman

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Question Description

choose one of the entrepreneurs listed below and examine their business career as well as the reasons for their success or failure in Canadian business history. The purpose of the assignment is to give a brief overview of the business life of the person followed by an analysis of why the person was able to succeed (or not) in establishing and/or managing their business in Canada..

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HIST 113 Entrepreneur essay: Heather Reisman
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HIST 113 Entrepreneur essay: Heather Reisman
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Chancellor_Ivy
School: UC Berkeley

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Running Head: ENTREPRENEUR ESSAY

1

Entrepreneur Essay
Institutional Affiliation
Date

2

ENTREPRENEUR ESSAY
Entrepreneur Essay
Biography
Heather Reisman is historically known as a Canadian businesswoman who successfully
established the retail chain Music and Indigo Books. Reisman is a co-founder Kobo a business
she chaired in the past, and she has also developed her name as a great philanthropist in
Canadian society. Born in 1948 in Montreal, she comes from a business motivated background
as her father was a real estate broker with her mother owning one of the most performing
clothing stores in the area. Reisman leaned the ways of running a business from her mother’s
clothing shop by folding clothes as her first ever job (The Canadian Encyclopedia, 2019). She
later served as a caseworker where she dealt with troubled teens immediately after completing
her Social Work degree at McGill University.
She was married, but then the relationship was short-lived after getting two kids who
were followed by a divorce. Shen then decided to dedicate her time in building a career where
she joined a computer company owned by her brother Howard as an executive. 1979 was an
excellent year for Reisman as she became a co-founder of Paradigm Consulting which during
which she met an Investor Gerry Schwartz, and they got married in 1982. She later moved in
with Schwartz and hence was forced to change her consulting firm to Toronto for purposes of
convenience. For 16 years, Reisman was the managing director of Paradigm and later moved to
Cott Corporation from 1772 to 1994 (The Canadian Encyclopedia, 2019). She then left Cott and
engaged in a local partnership with an American chain of bookstores to support their expansion

into the Canadian business. The venture did not, however, succeed to get the regulation approval
into Canada and that is when Reisman decided to start her own business in the book industry. In
1996, she launched Indigo Books and Music, a big-...

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