Blue Mountain Resorts Limited Case Analysis

timer Asked: Sep 29th, 2015
account_balance_wallet $30

Question description

BlueMountainResortsLimited (1).pdf Case Analysis Paper

Read the Harvard Business Review Case Study: Blue Mountain Resorts Limited: The Night Skiing Decision.

In this case study, a large Ontario ski resort faces a decision about whether to invest in facilities for night skiing. Demand is very uncertain, so the management undertakes a market research study. Day skiers at the facility are surveyed about their potential interest during the months of February and March. The resort's management is suspicious about the validity of the results of the research, but has no time to collect further data.

Compose a 3–4 page paper (plus Title page and References page) and analyze the case using the following outline:

  1. Identification of the Issues

    • Identify the major opportunity/problem faced in this case.

    • Identify the major decisions that need to be made.

  2. External Analysis

    • Evaluate factors outside the organization that should be taken into consideration when making a decision.

  3. Internal Analysis

    • Evaluate factors inside of the organization that should be taken into consideration when making a decision.

  4. Alternatives

    • Select possible alternatives to take advantage of the opportunities or solve the problems identified.

    • Evaluate the strengths and weaknesses of each alternative.

  5. Decisions and Implementation

    • Propose a solution to the problem.

    • Defend your proposed solution by citing information from the case and our textbook or from other knowledge that you have gained from your experience or research; be as specific as possible.

  6. Measuring Results

    • Choose methods to measure results.

    • Predict what you will do if your plan fails and describe your contingency plan.

Tutor Answer

UT Austin

flag Report DMCA

Awesome! Exactly what I wanted.

Similar Questions
Hot Questions
Related Tags

Brown University

1271 Tutors

California Institute of Technology

2131 Tutors

Carnegie Mellon University

982 Tutors

Columbia University

1256 Tutors

Dartmouth University

2113 Tutors

Emory University

2279 Tutors

Harvard University

599 Tutors

Massachusetts Institute of Technology

2319 Tutors

New York University

1645 Tutors

Notre Dam University

1911 Tutors

Oklahoma University

2122 Tutors

Pennsylvania State University

932 Tutors

Princeton University

1211 Tutors

Stanford University

983 Tutors

University of California

1282 Tutors

Oxford University

123 Tutors

Yale University

2325 Tutors