what are the benefits for the franchisor? What are the benefits for the franchi

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what are the benefits for the franchisor?  What are the benefits for the franchisee?

Oct 3rd, 2015

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Advantages Franchisors :


—  Low-risk chain expansion may be gained with a relatively short  independent financial and administrative resource investment.

—  Rapid expansion of the chain dispersal.

—  Franchise sale provides the franchisor with additional resources for development, expansion and other purposes. Franchising fees and royalties collected regularly provide the resources necessary for chain development.

—  Benefits of scale in marketing and sales promotion.

— rapid and effective two-way communication between the chain and franchisees, enabling regular provision of information and introduction of changes and improvements.

Owning a franchise allows one to be owner of the production company. A franchise get unleashes with a high level of independence where they can operate their business. A franchise provides an established product or service which may already enjoy widespread brand-name recognition. Franchises may offer consumers the attraction of a certain level of quality and consistency because it is mandated by the franchise agreement.(IFA article b,2012) Franchises proposes  vital pre-opening supportsite selection design and construction financing training grand-opening program 

Franchises offer ongoing support: training national and regional advertising operating procedures and operational assistance ongoing supervision and management support increased spending power and access to bulk purchasing .



Oct 3rd, 2015

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