Description
Company's to chose from (Google, Apple, Starbucks, Facebook, Amazon).
Select an organizational change that is taking place within your company or one that you have researched.
Write a 1,050-word or more organizational change plan in which you address the following:
- Describe the organizational change process steps that you would take, and prioritize the order in which you would take them.
- Evaluate both individual and organizational leadership actions.
- Provide scholarly citations that support your rationale and proposed actions.
Format your assignment consistent with APA guidelines.
Explanation & Answer
Attached.
Running Head: ORGANIZATIONAL CHANGE
Leading Organizational Change at Apple
Student Name
Institutional Affiliation
1
2
ORGANIZATIONAL CHANGE
Introduction
Apple Inc. has one of the customer-care services that have proved to be very successful
through the services rendered by the Apple stores across its global market. This strategy where
Apple is able to interact with its customers as well as provide retail services through its retail
stores is marketing and sales strategy that has improved efficiency, effectiveness, and increased
its profitability. There are opportunities that Apple management and leadership can explore in
order to further increase its profitability. This is a description of how Apple Inc. can do an
organizational change in its strategy in order to take advantage of its already functioning retail
stores in order to have a competitive advantage in its market.
Organizational Change Required
Apple needs to change its organizational strategy of marketing and sales through
changing the way it defines its sale process by introducing a new strategy of leasing its devices
to customers. Due to the changes in the way business is done, most companies are redefining
sales strategies through the introduction of leasing of products and allowing customers to return
the product to the organization after which they are allowed to top up the amount of lease to buy
other newer products (Kerse, 2019).
The technological industry, especially in electronics such as cell phones, tablets, and
computers, has new versions after a few ...
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