Being able to send appropriate, professional emails is a vital skill in
today’s workplace. When considering audience and context, determine why
it is so important to know to whom you are writing and for what specific
purpose you are sending the email communication.
Thank you for the opportunity to help you with your question!
It is very important to know who you are writing to. For example if the purpose of an email is to ask how much it will take to install solar lighting in your house and your emailing a professional solar light company; you would not send an email explaining what solar lights are and how they work. Knowing who your audience is vital for sending an appropriate email. When you send an email to someone; you have to keep in mind what this person or company already knows; keep it concise and to the point.
Please let me know if you need any clarification. I'm always happy to answer your questions.