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MKT 607 Benchmark - Digital Business Plan
In Topic 5, your team developed a business plan to support your marketing division and justify an additional capital inves ...
MKT 607 Benchmark - Digital Business Plan
In Topic 5, your team developed a business plan to support your marketing division and justify an additional capital investment from corporate headquarters to move forward. Digital marketing is a critical part of marketing strategies today because of the prevalence of social media and other web-based technologies, online media outlets, and mobile Internet and applications.Based on the current position of your new division in the simulation and your goals for coming quarters, analyze market consumer data, competitive data, and real-world digital marketing options to develop a summarized digital marketing plan for your division that benefits growth and considers competition. In 500-750 words, address the following:Digital marketing strategies for your division: Discuss the decision to shift all or a portion of your division's promotional budget in the simulation to digital marketing. Discuss the digital marketing strategies that will be used to promote organizational growth. Consider factors including B2B verses B2C considerations in digital media, target market coverage, exposure, analytics, and costs.Digital media impact: How would the addition of digital media options influence your division's overall promotional plan? Consider the five elements of the promotion mix.Digital media types and options: Include examples of specific social media platforms, blogs, websites, applications, etc., and a justification for each based on your division's goals. Use real-world data by researching the outlets/platforms, reviewing media kits when available, and citing available sources on exposure, targeting options, etc.Monitor digital media: How will you monitor effectiveness and adjust your strategy based on your division's goals?You are required to include both academic and professional references (e.g., data on analytics, platform use data) to justify your plan.
14 pages
Case Study Teradyne Corp. Jaguar Project
The purpose of this report is to analyze a case study, Teradyne Corp. Jaguar Project, a leading manufacturer of semiconduc ...
Case Study Teradyne Corp. Jaguar Project
The purpose of this report is to analyze a case study, Teradyne Corp. Jaguar Project, a leading manufacturer of semiconductor test equipment that ...
PJM 400 CSU Global Campus Procurement and Contracting Case Study Analysis Essay
PJM400 Critical Thinking
Module 5: Critical Thinking
Critical Thinking Assignment (65 Points)RequiredC ...
PJM 400 CSU Global Campus Procurement and Contracting Case Study Analysis Essay
PJM400 Critical Thinking
Module 5: Critical Thinking
Critical Thinking Assignment (65 Points)RequiredChapters 4 & 8 in Procurement, Principles & ManagementPart 1, Chapter 12, Sections 12.1.1.6, 12.2.3.1, & 12.2.3.2 in A Guide to the Project Management Body of Knowledge RecommendedAllen, M., Herring, K., Moody, J., & Williams, C. (2015). Project procurement: Impact of contract incentives and penalties. International Journal of Global Business, 8(2), 1-26.Henre, C., Satterfield, R., & Garris, J. (2016). In-depth and preemptive front-end planning yields positive project results, 95(4), 61–66.Choose one of the following two assignments to complete this week. Do
not do both assignments. Identify your assignment choice in the title
of your submission.Option #1: Procurement and Contracting Case Study Analysis
In a three- to four-page paper not counting the cover and reference
pages that you must include, use a procurement and contracting example
related to your Portfolio Topic to find a real-life award scenario.In your paper, and using your research skills, assess and evaluate
how each of the following concepts relates to your chosen procurement
and contracting example:the mutual agreement of offer and acceptancethe consideration of a down paymentthe capability to perform the workthe confirmation of legal purposeBe sure to properly organize your writing and include an
introduction, headings/subheadings for the body of your work associated
with each of the items above (a through d), your analysis/suggestion,
and a conclusion. In addition to your textbook, use at least two
scholarly sources to support your responses. Cite your sources and
include a reference page. Format your paper according to the CSU-Global Guide to Writing & APA (Links to an external site.).Option #2: Procurement and Contract Cooperation for Project Success
Read the following article, one of your recommended readings for this week:Henre, C., Satterfield, R., & Garris, J. (2016). In-depth and preemptive front-end planning yields positive project results (Links to an external site.). Hydrocarbon Processing, 95(4), 61–66.In a three- to four-page paper not counting the cover and reference
pages that you must include, write a summary of this study and its
findings. Analyze and discuss the role and importance of cooperation and
contracting to project success.Be sure to properly organize your writing and include an
introduction, headings/subheadings for the body of your work associated
with each of the numbered items above, your analysis/suggestion, and a
conclusion. In addition to your textbook, use at least two scholarly
sources to support your responses. Cite your sources and include a
reference page. Format your paper according to the CSU-Global Guide to Writing & APA (Links to an external site.).
Arizona State Ashmark Corporation Dealing with A Supply Disruption Case PPT
Case InstructionsYou have been hired by Ashmark Corporation as a consultant to help assess the company's supply chain risk ...
Arizona State Ashmark Corporation Dealing with A Supply Disruption Case PPT
Case InstructionsYou have been hired by Ashmark Corporation as a consultant to help assess the company's supply chain risk, and mitigate the impact of the supply chain disruption with Red Star. The CEO continues to receive calls from their OEM customers worried about Ashmark's ability to deliver critical emissions products from Ashmark.For this case, please prepare a PowerPoint presentation intended for the CEO, Board of Directors, and OEM customers, rather than a Word document analysis. Please keep your PowerPoint presentation to no more than 8 slides—you have to strike the balance between the DETAILED analysis and CONCISE use of framework charts, and need to be complete.The CEO has asked you to address the following:1. (15 points) What were the key issues with Red Star, Ashmark, and their relationship that led to this situation? You can break this down this analysis into a table with the following categories: Single Source of Supply, Warning Signs of a Critical Supplier, Incentive System at Ashmark, Management Turnover and Mistrust.2. (15 points) What risk assessment framework should Ashmark use to assess risk in the future? For this, you will need to build a framework, using Red Star as the example, with your understanding the two aspects of risk: Probability of Disruption Occurrence and Impact of a Disruption. This should include potential risks Ashmark needs to consider. Be clear about how Ashmark can evaluate or quantify how to identify the highest risks.3. (15 points) Using the results of your risk assessment framework in #2 above, what should Ashmark have done differently to mitigate the risk of a supply disruption? You should also include 1) a timeline and 2) a business model canvas framework to illustrate misalignment among the Customer Value Proposition, the customer relationship, and the key operational / supply chain activities and key resources.4. (15 points) Define the supply chain strategy Ashmark needs to employ that effectively builds in risk management into the appropriate supply chain design for the future? You should use the frameworks from Simchi-Levi text and a supply chain process flow to illustrate the supply chain process flow, contract structure, and supply chain mechanisms that align with your new Business Model Canvas.5. (15 points) What are the actions management must undertake immediately to build customer confidence that the risk will be mitigated and how Ashmark canmeasure its improvement?
4 pages
Top Down Investing Approach
When looking to invest corporate dollars, do you think the top-down approach is preferred over the bottom-up approach? Why ...
Top Down Investing Approach
When looking to invest corporate dollars, do you think the top-down approach is preferred over the bottom-up approach? Why or why not? Use resources ...
BUS 3061 Amridge University Accounting Equation and Basic Financial Statements
Introduction
Imagine you are trying to grow your business by attracting investors, clients, or securing a loan. You'll nee ...
BUS 3061 Amridge University Accounting Equation and Basic Financial Statements
Introduction
Imagine you are trying to grow your business by attracting investors, clients, or securing a loan. You'll need to tell a compelling story that demonstrates your understanding of business finance and the language it speaks—the language of accountants. Accounting is often called the language of business, and rightfully so, because effective business organizations set up an accounting information system to communicate data to help internal and external stakeholders make better decisions. Reporting the results of an organization's business transactions to these stakeholders requires the preparation of financial reports such as a balance sheet (statement of financial position), retained earnings, and the income statements. Accurate preparations of these statements require essential accounting knowledge and skills.
Preparation
Use the Assessment 1 Template [XLSX] to complete this assessment.
Review all suggested readings.
Note: Accuracy in accounting is paramount. Take your time and double-check your work for errors or omissions.
Scenario
For parts 2-4: Imagine that you have been given June 2010 financial transaction data provided by Moonlight Drive-In Theater and have been asked to prepare specified financial statements. This information is found in the Assessment 1 Template [XLSX].
Instructions?
Step 1: Describe the accounting environment.
Step 2: Prepare an income statement.
Step 3: Prepare a statement of retained earnings.
Step 4: Prepare a balance sheet.
Complete each of the following assessment parts in sequence using the Week 1 Assessment 1 Template [XLSX]. All parts of the template should be submitted together. Each template tab corresponds to one of the following assessment parts:
Part 1: Accounting Environment
Respond to the short-answer accounting environment questions found in the template on the "Accounting Environment" tab using proper grammar and language.
Part 2: Income Statement
Source: Edwards, J. D., Hermanson, R. H., & Maher, M. W. (2011). Accounting principles: A business perspective, financial accounting (Chapters 1-8) [PDF]. Textbook Equity. Problem C, page 67.
Prepare an income statement for June 2010.
Part 3: Statement of Retained Earnings.
Prepare a statement of retained earnings for June 2010, using the information in Part 2.
Part 4: Balance Sheet.
Prepare a balance sheet as of June 30, 2010, using the information in Part 2.
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MKT 607 Benchmark - Digital Business Plan
In Topic 5, your team developed a business plan to support your marketing division and justify an additional capital inves ...
MKT 607 Benchmark - Digital Business Plan
In Topic 5, your team developed a business plan to support your marketing division and justify an additional capital investment from corporate headquarters to move forward. Digital marketing is a critical part of marketing strategies today because of the prevalence of social media and other web-based technologies, online media outlets, and mobile Internet and applications.Based on the current position of your new division in the simulation and your goals for coming quarters, analyze market consumer data, competitive data, and real-world digital marketing options to develop a summarized digital marketing plan for your division that benefits growth and considers competition. In 500-750 words, address the following:Digital marketing strategies for your division: Discuss the decision to shift all or a portion of your division's promotional budget in the simulation to digital marketing. Discuss the digital marketing strategies that will be used to promote organizational growth. Consider factors including B2B verses B2C considerations in digital media, target market coverage, exposure, analytics, and costs.Digital media impact: How would the addition of digital media options influence your division's overall promotional plan? Consider the five elements of the promotion mix.Digital media types and options: Include examples of specific social media platforms, blogs, websites, applications, etc., and a justification for each based on your division's goals. Use real-world data by researching the outlets/platforms, reviewing media kits when available, and citing available sources on exposure, targeting options, etc.Monitor digital media: How will you monitor effectiveness and adjust your strategy based on your division's goals?You are required to include both academic and professional references (e.g., data on analytics, platform use data) to justify your plan.
14 pages
Case Study Teradyne Corp. Jaguar Project
The purpose of this report is to analyze a case study, Teradyne Corp. Jaguar Project, a leading manufacturer of semiconduc ...
Case Study Teradyne Corp. Jaguar Project
The purpose of this report is to analyze a case study, Teradyne Corp. Jaguar Project, a leading manufacturer of semiconductor test equipment that ...
PJM 400 CSU Global Campus Procurement and Contracting Case Study Analysis Essay
PJM400 Critical Thinking
Module 5: Critical Thinking
Critical Thinking Assignment (65 Points)RequiredC ...
PJM 400 CSU Global Campus Procurement and Contracting Case Study Analysis Essay
PJM400 Critical Thinking
Module 5: Critical Thinking
Critical Thinking Assignment (65 Points)RequiredChapters 4 & 8 in Procurement, Principles & ManagementPart 1, Chapter 12, Sections 12.1.1.6, 12.2.3.1, & 12.2.3.2 in A Guide to the Project Management Body of Knowledge RecommendedAllen, M., Herring, K., Moody, J., & Williams, C. (2015). Project procurement: Impact of contract incentives and penalties. International Journal of Global Business, 8(2), 1-26.Henre, C., Satterfield, R., & Garris, J. (2016). In-depth and preemptive front-end planning yields positive project results, 95(4), 61–66.Choose one of the following two assignments to complete this week. Do
not do both assignments. Identify your assignment choice in the title
of your submission.Option #1: Procurement and Contracting Case Study Analysis
In a three- to four-page paper not counting the cover and reference
pages that you must include, use a procurement and contracting example
related to your Portfolio Topic to find a real-life award scenario.In your paper, and using your research skills, assess and evaluate
how each of the following concepts relates to your chosen procurement
and contracting example:the mutual agreement of offer and acceptancethe consideration of a down paymentthe capability to perform the workthe confirmation of legal purposeBe sure to properly organize your writing and include an
introduction, headings/subheadings for the body of your work associated
with each of the items above (a through d), your analysis/suggestion,
and a conclusion. In addition to your textbook, use at least two
scholarly sources to support your responses. Cite your sources and
include a reference page. Format your paper according to the CSU-Global Guide to Writing & APA (Links to an external site.).Option #2: Procurement and Contract Cooperation for Project Success
Read the following article, one of your recommended readings for this week:Henre, C., Satterfield, R., & Garris, J. (2016). In-depth and preemptive front-end planning yields positive project results (Links to an external site.). Hydrocarbon Processing, 95(4), 61–66.In a three- to four-page paper not counting the cover and reference
pages that you must include, write a summary of this study and its
findings. Analyze and discuss the role and importance of cooperation and
contracting to project success.Be sure to properly organize your writing and include an
introduction, headings/subheadings for the body of your work associated
with each of the numbered items above, your analysis/suggestion, and a
conclusion. In addition to your textbook, use at least two scholarly
sources to support your responses. Cite your sources and include a
reference page. Format your paper according to the CSU-Global Guide to Writing & APA (Links to an external site.).
Arizona State Ashmark Corporation Dealing with A Supply Disruption Case PPT
Case InstructionsYou have been hired by Ashmark Corporation as a consultant to help assess the company's supply chain risk ...
Arizona State Ashmark Corporation Dealing with A Supply Disruption Case PPT
Case InstructionsYou have been hired by Ashmark Corporation as a consultant to help assess the company's supply chain risk, and mitigate the impact of the supply chain disruption with Red Star. The CEO continues to receive calls from their OEM customers worried about Ashmark's ability to deliver critical emissions products from Ashmark.For this case, please prepare a PowerPoint presentation intended for the CEO, Board of Directors, and OEM customers, rather than a Word document analysis. Please keep your PowerPoint presentation to no more than 8 slides—you have to strike the balance between the DETAILED analysis and CONCISE use of framework charts, and need to be complete.The CEO has asked you to address the following:1. (15 points) What were the key issues with Red Star, Ashmark, and their relationship that led to this situation? You can break this down this analysis into a table with the following categories: Single Source of Supply, Warning Signs of a Critical Supplier, Incentive System at Ashmark, Management Turnover and Mistrust.2. (15 points) What risk assessment framework should Ashmark use to assess risk in the future? For this, you will need to build a framework, using Red Star as the example, with your understanding the two aspects of risk: Probability of Disruption Occurrence and Impact of a Disruption. This should include potential risks Ashmark needs to consider. Be clear about how Ashmark can evaluate or quantify how to identify the highest risks.3. (15 points) Using the results of your risk assessment framework in #2 above, what should Ashmark have done differently to mitigate the risk of a supply disruption? You should also include 1) a timeline and 2) a business model canvas framework to illustrate misalignment among the Customer Value Proposition, the customer relationship, and the key operational / supply chain activities and key resources.4. (15 points) Define the supply chain strategy Ashmark needs to employ that effectively builds in risk management into the appropriate supply chain design for the future? You should use the frameworks from Simchi-Levi text and a supply chain process flow to illustrate the supply chain process flow, contract structure, and supply chain mechanisms that align with your new Business Model Canvas.5. (15 points) What are the actions management must undertake immediately to build customer confidence that the risk will be mitigated and how Ashmark canmeasure its improvement?
4 pages
Top Down Investing Approach
When looking to invest corporate dollars, do you think the top-down approach is preferred over the bottom-up approach? Why ...
Top Down Investing Approach
When looking to invest corporate dollars, do you think the top-down approach is preferred over the bottom-up approach? Why or why not? Use resources ...
BUS 3061 Amridge University Accounting Equation and Basic Financial Statements
Introduction
Imagine you are trying to grow your business by attracting investors, clients, or securing a loan. You'll nee ...
BUS 3061 Amridge University Accounting Equation and Basic Financial Statements
Introduction
Imagine you are trying to grow your business by attracting investors, clients, or securing a loan. You'll need to tell a compelling story that demonstrates your understanding of business finance and the language it speaks—the language of accountants. Accounting is often called the language of business, and rightfully so, because effective business organizations set up an accounting information system to communicate data to help internal and external stakeholders make better decisions. Reporting the results of an organization's business transactions to these stakeholders requires the preparation of financial reports such as a balance sheet (statement of financial position), retained earnings, and the income statements. Accurate preparations of these statements require essential accounting knowledge and skills.
Preparation
Use the Assessment 1 Template [XLSX] to complete this assessment.
Review all suggested readings.
Note: Accuracy in accounting is paramount. Take your time and double-check your work for errors or omissions.
Scenario
For parts 2-4: Imagine that you have been given June 2010 financial transaction data provided by Moonlight Drive-In Theater and have been asked to prepare specified financial statements. This information is found in the Assessment 1 Template [XLSX].
Instructions?
Step 1: Describe the accounting environment.
Step 2: Prepare an income statement.
Step 3: Prepare a statement of retained earnings.
Step 4: Prepare a balance sheet.
Complete each of the following assessment parts in sequence using the Week 1 Assessment 1 Template [XLSX]. All parts of the template should be submitted together. Each template tab corresponds to one of the following assessment parts:
Part 1: Accounting Environment
Respond to the short-answer accounting environment questions found in the template on the "Accounting Environment" tab using proper grammar and language.
Part 2: Income Statement
Source: Edwards, J. D., Hermanson, R. H., & Maher, M. W. (2011). Accounting principles: A business perspective, financial accounting (Chapters 1-8) [PDF]. Textbook Equity. Problem C, page 67.
Prepare an income statement for June 2010.
Part 3: Statement of Retained Earnings.
Prepare a statement of retained earnings for June 2010, using the information in Part 2.
Part 4: Balance Sheet.
Prepare a balance sheet as of June 30, 2010, using the information in Part 2.
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