Description
short essay about the acquisition of Careem by Uber. Discuss how Uber should communicate with their newcustomers. Use materials and discussion that were learn in IMC classes in this essay. The word limits for this essay is 600.
Tasks to be Covered: Title: A title that captures the contents of the essay Introduction: Introduce the essay with briefinformation and the aimof the essay Main body Very short introduce about Careem and Uber. Introduce the acquisition and how it is important to Uber Critically discuss how Uber should communicate with the new customers. Show two examples from the literature and support it with arguments. Reflection onyour knowledge Conclusion Recall the essay aim Explain how it achieved Summarise the main key points from the main body Referencing: Harvard referencing is required when using any book, article, journal or online references in the assignment It is highly recommended that you reference from a good quality journal article |
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Explanation & Answer
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The Acquisition of Careem by Uber: How Uber Should Communicate with the New Custmers
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The Aquisition of Careem by Uber: How Uber Should Communicate with the New Customers.
Introduction
Careem is to be purchased by Uber at 3.1 billion dollars. The basis of this purchase is to enable uber
develop its borders and market prescence to other countries of the world. Transport network
companies like uber and Careem are hghly significant to the development of states, countries, and also
for the maintance of the economic status of the world. It is ,therfore, correct to recognise that such a
purchase has a significant effect on the global and local economies of the countries affected. The
pourpose of this essay is to give a vivd explaation of the effe...