BUS475 Week 2 Strategic Plan of Hoosier Media Inc Presentation

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Ybev0456

Business Finance

BUS475

Description

Refer back to the Week 2 company, Hoosier Media, Inc. Your consulting firm is now ready to present suggestions regarding the strategic plan of Hoosier Media, Inc.

In a 10- to 20-slide presentation with speaker notes, address the following which will be presented to the Director of Marketing:

  • The best possible options for evaluating a strategic plan
  • Corrective actions that should be taken to ensure company operations are correctly aligned with the strategic plan

Include the following in your presentation:

  • How should the company measure organizational performance?
  • How will the company examine what progress is being made toward the stated objectives?
  • What criteria will be used when determining whether company objectives are measurable and verifiable?
  • Based on your knowledge of the company, what changes should be made to reposition Hoosier Media competitively for the future?




This is the company: You work for a consulting firm whose primary objective is to help businesses improve their strategic operations. Your firm recently was hired by a newspaper company named Hoosier Media Inc. The client's print newspaper circulation and subscriptions have declined, resulting in 30% lower revenues over the last five years. Online ad revenues have increased but currently account for just 5% of the company's revenue. You have been tasked with providing a comprehensive internal and external analysis to help the firm improve its business operations.

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Explanation & Answer

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Strategic Plan Evaluation
HOOSIER MEDIA INC.

Economic, Legal, and Regulatory Forces and
Trends
• The Hoosier Media Inc., which employed our firms,
was founded in 2011 which is located in Bennettsville
at 600 S Main.
• The annual revenue for the company has been
approximated to be $43,000.
• The company has been experiencing the massive
decline in the circulation of the print newspaper which
further resulted in lowering the company revenues by
30 percent for the last five years although the firm has
been able to increase the online revenues which are
accounting for the total of 5 percent of the entire
revenues for the company.

How Well the Organization Adapts
to Change
• The Hoosier Media Group Inc. has been able
to adapt to the changes in the economic world
through developing the internal strengths
discussed below, to adapt to the threats that the
economic crises posed and becoming
competitive in the highly competitive market.

Primary Internal Organizational
Considerations
• The SWOT Analysis is divided into internal
strategic factors and the external strategic
factor.
• The internal strategic factors are concerned
with the numerous strengths that enable the
company to thrive well in the market, t...


Anonymous
Excellent resource! Really helped me get the gist of things.

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