Thank you for the opportunity to help you with your question!
We can think of an example of purchasing the Mercedes Car when on introduction the price of the Mercedes are very high.In spite of that high price many consumer still wanted to but the Mercedes.Here the willingness of buying Merecedes is taken into account rather than the price of the car.So all that matters here is the willingness of the consumer to buy the product.
Please rate my answer so that I can help you further in the future.
Nov 11th, 2015
Did you know? You can earn $20 for every friend you invite to Studypool!