Personal Construct Theory:
George Kelly
Kelly’s Theory
Believed we are capable of interpreting
behaviors and events and of using this
understanding to guide our behavior and to
predict behavior of others
Differs substantially from every other approach
Each create a set of cognitive constructs about
the environment
Based on pattern we make predictions about
ourselves and other people and events—use this
to formulate our responses and guide our actions
Kelly’s Theory
To understand personality we must
first understand our own patterns;
the ways we organize or constructs
in our world
Kelly disagreed with behaviorism
and psychoanalysis
Believed people can be more than
passive responders to unconscious
Kelly
Believed people are forms in motion and
propel selves
Nothing does it to us passively
Experiential Based Theory
Derived from own experiences as a clinician
Saw people as scientists
Psychologists are not superior and no different
than the people they study
Did not embrace the Cognitive Movement nor
the Movement Kelly
Life of Kelly
Born on farm in Kansas in 1905
Only child
Very religious family
Traveled by covered wagon to Colorado when
he was 4 but returned to Kansas
Erratic early education
Age 13 attended high school in Wichita
Seldom lived at home after that
Earned Bachelor’s degree in physics and math
from Park College in Parkville, MO
Life of Kelly
Shifted interest from science to social problems
Taught at labor college in Minneapolis, MN
Attended Grad school at KU in Lawrence, KS
Taught at junior college in Iowa after
Did not like psychology or Freud
In 1929 was awarded a fellowship at University of
Edinburgh, Scotland
There he developed an interest in psychology
Returned to US for doctoral studies
Life of Kelly
Earned PhD from University of Iowa in 1931
Went to teach at Kansas State College in Ft.
Hayes, KS
Taught clinical psychology
Developed a program for local public schools
and students of the college
Created traveling clinics
Used traditional methods of assessment and
treatment
Theory formed largely based on clients
Life of Kelly
Impacted by WW II, joined US Navy
Taught at University of Maryland for 1 year after
war ended
Replaced Carl Rogers at University of Ohio for 19
years
In 1965 accepted invitation from Maslow to
Brandeis but died shortly after
Personal Construct Theory
Observe the events of our life (facts/data/our
own experiences) and interpret them in our own
way
Construct is an intellectual hypothesis that we
devise and sue to interpret or explain life events
Dichotomous – tall versus short; kind versus mean;
honest versus dishonest
Examples?
Construct Alternativism
We are free to revise or replace our constructs
with alternatives as needed
Corollary
Dichotomy—mutually exclusive; to describe
someone as honest we must understand
dishonest; can’t predict behavior with no
concept of the opposite
All constructs are part of mutually exclusive
alternatives
Freedom of choice—
Range—all constructs are appropriate for all
situations; range of events that construct can be
applied to
Corollary
Experience—new experiences create new
constructs; constructs that work at age 16 may be
useless later in life
Modulation—constructs can be reversed and
extended in light of new experiences
Fragmentation—constructs may be incompatible
even though they coexist within overall pattern;
people may accept each other as friends in one
setting but be adversaries in another
Questions About Human
Nature
Believes we are not the victims of our destiny
Past events are not determinants of our present
behavior
Did not posit an ultimate, end of life goal
Believed our goal is to establish a construct system
that enables us to predict events
Assessment in Kelly’s
theory
Interview—take clients words at face value;
respect
Self Characterization Sketches—designed to
assess a person’s construct system; how a person
perceives self in relationship to others
Role Construct Reparatory Test—Kelly devised;
helped uncover constructs we apply to the
important people in our lives; group important
people and group by sets of most alike
Fixed role therapy—client acts out constructs for a
fictitious person—shows how new constructs could
be more effective
Research on Kelly’s Theory
REP tests have been stable over time
Married subjects w/ similar REP’s report increased
happiness
Correspondence shown between one’s personal
characteristics and the ways of construing others
Used for vocational counseling, employee
selection; evaluation on the job and training
Cognitive
Complexity/Simplicity
Outgrowth of Kelly’s work
complexity is a cognitive style or way of
construing the environment by the ability to
perceive differences among people.
Simplicity—characterized by a relative inability to
perceive differences among people
Critiques
Based heavily on college students
Focus on intellectual and rational aspects of
human nature
Very popular in Europe and less popular in the US
Very little publication
Gordon Allport: Motivation and
Personality
Allport’s Life
Career of over 40 years
Born in 1897
Montezuma, Indiana
First American born theorist we are studying
Youngest of four sons
Mother a teacher/father a salesman turned doctor
Very religious
Strict mother and household rules
Allport’s life
Not as masculine as brothers
Did not really have friends
Isolated life
Allport believed healthy adults are unaffected by childhood events
Exceled due to feelings of inferiority
Ph.D. is psychology from Harvard
Second in high school class
Graduated in 1915 and went to Istanbul, Turkey
Upon return he met Freud
Allport’s early career
Met Freud in Vienna
Freud immediately assessed Allport as having a compulsive
personality
Street car example
Allport viewed the encounter in later years as traumatic
Wrote the book Personality: A Psychological Interpretation in 1937
Brought personality into the mainstream
Differed from Freud
Allport believe the unconscious was not as Freud described it
He believed emotionally healthy people function rationally and
consciously
He believed emotionally healthy people have control over their
personality
He believed the unconscious was only important in the behavior of
“neurotic or disturbed individuals”
We are not prisoners of childhood issues
Guided more by present and view of the future
Allport’s Contributions
He opposed collecting data from abnormal personalities and said
instead the field should be studying normal/healthy personality to
determine theory.
Uniqueness of Person—very aligned with social work values and
ethics
Saw each person as unique and not universal/specific
Believed inferiority are feelings of isolation and rejection and all
people deal with these to some degree
Nature of Personality
Dynamic
Organized
Constantly changing and growing
Almost two personalities—one for child; one for adult
Psychosocial to him was personality composed of both mind and
body together as one unit
All facets of personality activate and direct specific behaviors and
thoughts
Believed people were rational in the decisions they made about
behaviors (rather than just impulses or uncontrolled desires)
Personality Traits
Traits are distinguishing characteristics that guide behavior;
measured on a continuum and subject to social, environmental and
cultural influences
1. Real and exist within each of us
2. Determine or cause behavior
3. Can be demonstrated
4. Interrelated—may overlap—aggressiveness and hostility
5. Vary with the situation—can be neat and orderly in one area but
based on situation disorderly in another
Traits
Individual—unique
Common—shared by many
Personal dispositions (changed to this)—peculiar to an individual
Cardinal trait—pervasive and influential
Central traits—everyone has 5-10 themes that best describe
behavior
Secondary traits—least influential traits—may display inconsistently
Motivation
Past does not explain current behavior
Plans an intentions play a vital role
Differed from Freud in this way also
We strive for what we want and that is key to understanding our
behavior
Functional autonomy of motives—independent of childhood events
2 levels of functional autonomy—Perservative and Propriate
Functional Autonomy
Idea that motivations in the normal, mature adult are independent
of the childhood experience.
Tree example
Preservative functional autonomy—relates to low level and routine
behaviors
Propriate functional autonomy—(proprium is allport’s term for the
psyche or ego)
Relates to all of our values; self-image and lifestyle
Propriate Functional Autonomy
Relates to our values, self-image and lifestyle
We retain motives that enhance our self esteem or self image
Direct relationship between our interests and abilities
Organizing the energy level
Mastery and competence
Propriate patterning
Proprium—his term for the ego or self
Organizing functioning
Organizing & energy level
Explains how we acquire new motives
Motives arise from necessity
Mastery and competence
Refers to level at which we choose to satisfy motives
Master new skills
Propriate Patterning
Striving for consistency and integration of personality
Stages of development
In Childhood
Unique Self
Infants have no awareness of self
Then Proprium emerges
3 stages of proprium development
1. Bodily Self (ages birth to 4) develops when infants begin to be aware
of own fingers/grasping/own body.
2. Self Identity (birth to 4) children learn their own name and see selves
as distinct from others
3. Self-esteem (birth to 4 years) can accomplish things on their own;
become motivated to build, explore, manipulate objects
Stages of Development
In Childhood
Extension of Self (age 4-6 years) people are part of a larger world
Self-image—ages 4-6 years) how children see and would like to see
themselves
Self as a rational coper (ages 6-12 years) reason and logic can be
applied to solving every day problems
Propriate Striving (12-18 years) begins to formulate long range plans
and goals for self
Adulthood (rest of life) autonomy; free of child hood motivations
Allport
Placed great importance on the infant and mother bond
Healthy Adult Personality
This grows and changes from infancy
6 criteria for adult personalities
1. Extended Sense of Self—people and activities beyond the self
2. Mature adults relate warmly to other people exhibiting intimacy
3. High degree of self-acceptance helps to achieve emotional
security
4. Realistic perception of life—develop personal skills make a
commitment to some type of work
5. Sense of humor and self objectification
6. Unifying philosophy of life-directs toward future goals
Assessment
Used many techniques due to the complexity of personality
Personal-document technique—the study of a person’s written or
spoken records
Jenny
Study of Values
Allport developed a test called the study of values
Personal values are the basis of our unifying philosophy of life
1. Theoretical values-concerned with the discovery of truth
2. Economic values—concerned with the useful and practical
3. Aesthetic values—form harmony/grace
4. Social values—human relationships, activism, and philanthropy
5. Political values—power, influence, and prestige
6. Religious values—deal with the mystical
Research on Allport
Did not believe in only experimental or correlational methods
Expressive behavior—spontaneous behavior
Coping Behavior—consciously planned behavior
Effects of Gender and age—women and children better at reading
facial expressions than males
Cultural differences in facial expressions
Criticisms
Can his theory be tested?
Functional autonomy—how is an original motive transformed into an
autonomous one
Not generalizable—too focused on uniqueness of person
Contributions
Influential
Impacted Maslow and Rogers
Readable theory
Karen Horney: Theory,
Research, and Practice
Karen Horney Life
Born in 1885—Died in 1952
Hamburg, Germany
Second born child
Father was 50 at her birth, mother 17 years younger than father
Parents had opposite parenting styles
Father absent a great deal due to his work
Karen Horney Life
Developed romantic crushes on male teachers as a teen
Decided to become a physician at the age of 12
Graduated med school in 1913
One of first females admitted to medical school
Had 3 children—a very cold parent
Married for 17 years
Multiple relationships after—often with other psychoanalysts
She believed a lack of love in childhood fosters anxiety and hostility
Horney Key Differences
Took issue with Freud’s view of women
Proposed womb envy in response to the Oedipal complex
Believed people were not motivated by sex, hunger etc but rather by needs
for security and love
Self
Horney felt like a neglected second born, jealous of older sibling
Searched for love all her life
Underwent psychoanalysis by a Freudian trained person
Went on to do self-analysis and was influenced by Adler’s theory
Childhood Need for security
Believed in importance of early years (agreed with Freud on this)
Believed in social forces more than biological forces
Safety Need—need for security and freedom of fear
Believed parents could impact or weaken security by displaying a lack of
warmth and affection toward the child
Believed helplessness in infancy could lead to neurotic behavior
Undermining Child’s Security
Child’s helplessness
Congruence of expressions and reality
Creating dependence
Less likely to rebel if afraid or love parents (will repress hostility)
Origin of Neurosis
Thinkstock
“…people…are too
wrapped up in their own
neuroses to be able to
love the child…the child
does not develop a
feeling of belonging…
instead a profound
insecurity and vague
apprehensiveness …
basic anxiety.”
– Horney, 1950, p. 18
Horney: Basic anxiety
We are all alone in an unfriendly
world/foundation of neurosis
Relate to others out of “strategic
necessity”, not the child’s real
feelings
How do I get by, cope with people,
with minimal damage to myself??
Abandon the healthy drive for
self-realization (primary goal)
Replace it with…
Ewen, 2010
Photo: http://www.psikologmalang.com/2013/01/teosi-kecemasan-dasar-basic-anxiety.html
Protect from Basic Anxiety
1. Securing Affection
2. Being Submissive
3. Attaining Power
4. Withdrawing—all other ways have to do with interaction, this one does not
Neurotic Needs (so permanent takes on
characteristics of a drive)
1. Affection and approval
2. A dominant partner
3. Power
4. Exploitation
5. Prestige
6. Admiration
7. Achievement or Ambition
8. Self-sufficiency
9. Perfection
10. Narrow limits to life
Neurotic “solutions” for basic
anxiety/Neurotic Trends
Move toward people
Move against people
• Reduce anxiety by
being cared for,
protected
• Others must love
me b/c I am weak/
helpless
• Repressed:
hostility,
selfishness,
healthy
assertiveness
• Reduce anxiety by
gaining mastery,
domination
• “only the strong
survive”
• Ruthlessness =
strength
• Repressed:
helplessness,
healthy need for
love
Move away from
people
• Reduce anxiety by
avoiding contact
• I am self-sufficient
• I don’t need help
• Repressed: needs,
emotions, desire
to be dependent,
healthy desire for
affiliation and love
Compliant Personality
Move toward other people
Need for affection/approval
An urge to be loved, wanted, protected
Manipulate to achieve needs
May be considerate, appreciative, responsive
Conciliatory
Regard others as superior
Repressed hostility leads to these behaviors
Aggressive Personality
Move against other people
The world is hostile and only the most fit survive
No fear of rejection
Surpass others
Argue, criticize, demand, and do anything to retain superiority
May try to appear superior
But driven by fear, anxiety and hostility
Detached Personality
Move away from others
Keep distance
Do not feel love, hate or cooperate with others
Seek self sufficiency
Desire privacy
Need to feel superior automatically not by striving for it
Conflict
Believed one neurotic trend was dominant
Other two were present but to a lesser degree
When a repressed trend seeks to be expressed it results in conflict within the
person
Conflict is basic incompatibility of three neurotic trends-core of neurosis
In non-neurotic person, all three trends can be expressed as circumstances
warrant
Idealized image
All develop an image of the self (healthy or
unhealthy)
For neurotics: Impossible, unattainable
“a person builds up an idealized image of
himself [sic] because he cannot tolerate
himself as he actually is…having placed
himself on a pedestal, he can tolerate his real
self still less…he then wavers between selfadoration and self-contempt, between his
idealized image and his despised image…” –Horney,
1945, p. 112
Self Image/Idealized Self
Normal people—a picture of oneself built on a flexible and realistic
assessment of abilities.
Neurotic people—based on an inflexible and unrealistic self image
Tyranny of the Shoulds
This is something neurotic individuals tell themselves
Expectation of perfection
Deny self to attain idealized self
Can be self loathing once they realize they can’t achieve self image
Neurotic Self Image
Externalization—way to defend against conflict caused between idealized and
real self-image by projecting onto outside world
Vicious cycle produced by idealized
image
Pathogenic
parent
behaviors
Increased anxiety,
contempt for real
self
Basic anxiety
Safety replaces
self-realization
Child tries to
achieve safety
(3 ways)
Greater need
for idealized
self-image
Failure
Unattainable
standards
(“shoulds”)
Ewen, 2010
Claims
Unrealistic demands or expectations
imposed on other people by the
neurotic person
That girl I’ve
never met
should be
asking me to
dance…
Ewen, 2010
http://www.theonion.com/tag/parties
Feminine psychology
One
of Horney’s more well-known
contributions
Developed
First
in 1922
woman to present on the issue
Strongly
critical of Freud’s views on women
Womb envy
Freud:
women have penis envy (forever
resentful)
Horney:
Men
men have womb envy
not capable of childbirth, small role
Overcompensate
Also
by achievement in work
demonstrated by belittling women, reinforce their
inferior status
Feminine Psychology
Horney did not deny that many women believe
themselves to be inferior to men
Questions Freud’s assertion that this was
biologically based
Explored role of culture and society
Feminine Psychology
The Flight from Womanhood
In
1926, Horney proposed that as a result of feelings of
inferiority, women may choose to deny their femininity
and to wish, unconsciously, that they were men.
Eventually
(1967), Horney concluded this is not
inevitable but a product of a male-dominated culture
and some family dynamics
Feminine Psychology
Career
Horney
suggested that women should seek their own
identity by developing their abilities and pursuing
careers rather than follow the traditional scheme that
the woman’s role was to love, admire and serve her
man.
Assessment
Horney used free association—but focused on patients visible responses to
her—visible emotional reactions
Dream analysis—could reveal a person’s true self; attempts to solve
problems—did not offer a list of dream symbols
Self-report—Did not use psychological tests; some test were developed from
her theory
Research
Some research support for:
Neurotic
Tyranny
trends
of the shoulds
Research
Neurotic Trends
Researchers have studied Horney’s three proposed neurotic trends,
redefining them as follows: moving against people (ill-tempered),
moving away from people (shy), moving toward people
(dependent). – Caspi, Elder, & Bem, 1988)
Found that there was persistence in the type over time, predictive
value
Research
Neurotic personality
type and personality
disorders
Research on “shoulds”
Research
Neurotic competitiveness—an indiscriminate need to win at all costs
2 types of competitiveness
Competing to win—dominate others
Competing to excel—surpass one’s goals
Excel tied to higher self esteem and lower depression
Competing to win more common among males
Win—greater loneliness and higher depression
Treatment
“to restore the individual to
himself, to help him regain
his spontaneity and find his
center of gravity in himself”
-Horney, 1939, p. 11
Psychotherapy
Underlying
goals
Discover a patient’s deeply repressed inner conflicts
Resolve these inner conflicts
Allow patient the freedom to live up to innate potential Ewen, 2010
Lessen anxiety to stop relying on neurotic solutions
Accept self as they are
Strive for self-actualization
Successful treatment
Patient
chooses to
relinquish the idealized
image
Must choose instead to
actualize ones real self
Treatment procedures
Free association
Interpretation by therapist
Dream Analysis
Encourage self-analysis by patient
Relationship is mutual,
cooperative, and democratic
http://plaza.ufl.edu/bjparis/ikhs/horney/fadiman/05_proce
ss.html
Progression of treatment
• Recognize painful truths about oneself
• Deal with anxiety
• Overcome fear or hopelessness
• Therapist helps patient believe problems can be resolved
• Central inner conflict emerges
• Therapist works to help patient mobilize forces toward self-actualization
• Ongoing battle: desire to change -vs- fear of relinquishing strategies for survival in the harsh world
• “Balance of power” can shift:
• Striving for growth gets stronger than the pull of neurotic strategies
http://plaza.ufl.edu/bjparis/ikhs/horney/fadiman/05_proce
ss.html
Karen Horney clinic
“The Clinic's treatment
programs reflect Karen
Horney's Optimistic and
humanistic philosophy that
individuals have the
capacity to grow and
change throughout life…”
Contributions
Not as well known as Jung, Adler, Freud—why?
Understandable
Modeled from Adler heavily
Took issue with Freud’s views of women
Impacted Erikson and Maslow
Criticisms
Denial of biological instincts
Case study notes—did not take verbatim notes
Not as well developed as Freud’s
Should she just have started over?
Too influenced by middle class culture
Analysis Practice: Horney-style
1.
A professional athlete wins a world championship and immediately feels he has to win
another to get respect. What might Horney say about his “idealized image”?
2.
What might Horney encourage during therapy for someone who only focuses on college
classes and activities that will look good on a resume or future job application? In the
first therapy session they discovered that the patient learned during childhood to fear
taking initiative.
3.
A mother who demands that her grown children cater to her every whim and wish, be
available to her all the time, always talk to her on the phone, no matter whether or not
grandchildren are needing attention. If they don’t her reaction is to consider her children
selfish, ungrateful. Her feelings: hurt, angry, depressed, anxious.
Maslow: Needs Hierarchy
Maslow
▪ Founder and spiritual leader of humanistic psychology
▪ Objected to behaviorism and psychoanalysis—esp. Freud
▪ Believed that when psychology only studies abnormal or emotionally
disturbed it ignore all positive human qualities such as happiness,
contentment, and peace of mind
▪ We underestimate human nature
Life of Maslow
▪ Born in 1908 in Brooklyn, NY
▪ Immigrant parents, oldest of 7 children
▪ Extremely difficult life
▪ Dislike or even hatred of mother “horrible creature”
▪ Refused to attend her funeral
▪ Grew up solitary
▪ Father was aloof and left the house
Life of Maslow
▪ Said his father liked whiskey, women and fighting
▪ Believed his mother was thrust of his life philosophy
▪ Driven by inferiority
▪ Married his first cousin Bertha
▪ Follower of Adler
▪ Died in 1970 of massive heart attack (while jogging around pool)
New Style of Life
▪ Due to lack of social outlets he threw himself into Athletics
▪ When that didn’t work out, he turned to books and reading
▪ Grades were okay, but was accepted to City College of NY
▪ Began by studying law
▪ Moved on to Cornell and then University of Wisconsin
▪ University of Wisconsin became a positive experience for Maslow
Behaviorism
▪ Studies under John Watson at Wisconsin
▪ Trained in experiemental psychology
▪ Studied dominant sexual behavior in primates
▪ Due to onset of WW I and birth of first child grew fascinated with
Self-actualization
▪ Wanted to improve human personality (positive traits)
▪ Taught at Brooklyn College from 1935-1951
▪ Had IQ of 195
Career
▪ Became famous for his theory between 1951-1969
▪ Taught at Brandeis then moved to California
▪ Became president of American Psychological Association in 1967
Personality Development
▪ Arrangement of innate needs from strongest to weakest
▪ Needs activate behavior
▪ 5 needs
▪
▪
▪
▪
Instinctoid—heredity component
Behaviors used are learned so vary from person to person
Lower needs must be at least partially satisfied before higher needs
Only 1 need will dominate our personality at any one point in time
Characteristics of Need
▪ Lower the need, the greater the strength
▪ Higher needs appear later in life
▪ Lower needs were referred to by Maslow as deficit/deficiency needs
▪ Higher needs less necessary for actual survival so gratification can be
delayed
▪ Higher needs contribute to personal growth
▪ Satisfaction of higher needs leads to improved health, happiness,
contentment etc.
▪ Higher needs referred to as Growth needs
Physiological needs
http://www.loopa.co.uk/maslows-hierarchy-of-needs
Physiological Needs
▪ Near drowning experience demonstrates physiological needs
▪ Starvation directs behavior but once the need is met it ceases to
direct/control behavior
Safety needs
http://www.loopa.co.uk/maslows-hierarchy-of-needs
Safety Needs
▪ For infants and neurotic adults
▪ Emotionally healthy adults have satisfied their safety needs
▪ Stability, security, and freedom from fear/anxiety
▪ Too much permissiveness leads to an absence of structure and order
which produces insecurity and anxiety in children
▪ Neurotic and insecure adults also need structure and order
▪ Most adults prefer order to chaos
http://www.loopa.co.uk/maslows-hierarchy-of-needs
Love & belonging
Belongingness/Love Needs
▪ Once physiological and safety needs have been reasonably well
satisfied
▪ Can be friend, lover/partner, or other social relationship
▪ Did not equate to sex
▪ Failure to satisfy the needs for love is a fundamental cause of
emotional mal adjustment
http://www.loopa.co.uk/maslows-hierarchy-of-needs
Esteem needs
Esteem Needs
▪ Once we feel loved
▪ Require esteem and respect from ourselves in the form of self worth
▪ Require esteem and respect from others in form of status, recognition or social
success
▪ Satisfaction of this leads to confidence, adequacy, strength of worth
Self-actualization needs
Self Actualization
▪ Highest need
▪ The fulfillment of our potential talents and abilities
▪ Though a person may satisfy all other needs in the hierarchy, if they
do not self actualize they will be restless, frustrated, and discontent
▪ Can take many forms
▪ Not limited
Conditions for Achieving Self Actualization
▪ Free of constraints imposed by society and ourselves
▪ Not distracted by lower order needs
▪ Secure in our self image and relationships with others; able to love
and be loved in return
▪ Realistic knowledge of our strengths and weaknesses
Achieving SA in non-traditional ways
▪ Ghandi
▪ Starvation diets
▪ Fasting
▪ Religious Leaders
▪ Risking physical harm for a cause
Cognitive Needs
▪ Later proposed a second set of innate needs
▪ Cognitive needs
▪ To know and understand
▪ These exist outside of already existing hierarchy
▪ Evidence to support—animals explore for no reason other than
curiosity
▪ People seek knowledge at risk of lives
▪ Emotionally healthy adults attracted to mysterious
▪ Boredom
Cognitive needs affect personality
▪ Appears in late infancy/early childhood
▪ Parents and teachers can inhibit
▪ Failure to satisfy is harmful and hampers full development
▪ These overlap the original five needs
▪ Finding meaning in our environment
Study of Self Actualizers
▪ Metamotivation—maximizing personal potential rather than striving
for a particular goal
▪ Can be called Being or B motivation
▪ Motivation does not play a role instead the person motivates from
within
▪ D-motivation refers to people who are not self actualizers and
motivation comes from outside source
Characteristics of SA
▪ Make up less than 1% of population
▪ Maslow believed they share certain characteristics
▪ Perceive the world clearly and objectively
▪ Acceptance of themselves/their own strengths and weaknesses
▪ Spontaneity, simplicity, naturalness
▪ Focus on problems outside of themselves
▪ Sense of detachment—can experience isolation w/o harmful effects
Characteristics of SA
▪ Freshness of appreciation—ability to perceive world with awe
▪ Mystical or peak experiences—intense ecstasy, self is transcended
▪ Social interest—Adlerian; sympathy/empathy for others
▪ Profound interpersonal relationships—lasting friendships
▪ Creativeness—highly creative
▪ Resistance to enculturation—free to resist social and cultural
pressures
SA
▪ Concerned with fulfilling their potential and knowing/understanding
the environment
▪ Metaneeds: states of growth or being toward which SA evolve
▪ Failure to satisfy is harmful and produces a meta pathology
▪ Prevents SA from expressing, using and fulfilling their potential
▪ Feel helpless and depressed
Self-actualization, Maslow’s own words
▪ “the desire for self-fulfillment, namely the
tendency for him [the individual] to become
actualized in what he is potentially. This tendency
might be phrased as the desire to become more
and more what one is, to become everything that
one is capable of becoming.”
Self-actualization, Maslow’s own words
▪ “Self-actualization is idiosyncratic, since every
person is different…The individual must do what
he, individually is fitted for. A musician must make
music, an artist must paint, a poet must write, if
he is to be ultimately at peace with himself. What
a man can be, he must be.”
Some characteristics of “self-actualizers”
Greater
acceptance of
self and others
• See both good and bad in
themselves and others
Deeper, more
loving
relationships
• Few intimate relationships,
not many superficial.
Autonomy in
behavior and
values
• Less influenced by others.
Nonconformists
Creative
• Not just books or music or
art
VS
Failure to SA
▪ Highest need so very weak drive
▪ Can be easily inhibited by other lower needs
▪ Example: rejecting parents can make loving and being loved difficult
▪ Childhood is important in SA
▪ Can’t be overprotected or permissive
▪ Jonah complex—called to a task but terrified of it
Maslow’s research methods
▪ Better to study healthy people than unhealthy
ones.
▪ Was initially interested in people he admired
▪ Studied “best of the best”
▪ Einstein
▪ Lincoln
▪ Beethoven, etc.
Maslow’s research
▪ Analyzed historical figures
▪ Used biographical data
▪ For living: interviews, free association, projective tests
Self-actualizers?
▪ Think about someone you might consider self-actualized, per Maslow’s definition:
to “become everything that one is capable of becoming”. He left room for
individual differences (““Self-actualization is idiosyncratic, since every person is
different”), but defined some common characteristics. Are there any
characteristics you would add to his list? Anything you disagree with? Share
something about the person you chose and why.
▪ Discuss your opinion of self-actualization as “the desire to become more and more
what one is become everything that one is capable of becoming”. To what extent
do you agree that people are motivated by this desire? What about you? Where do
you see alignment between professional standards for social work practice and
characteristics of self-actualizers, if at all? What do you think motivates social
work practitioners to achieve high standards of practice?
Psychopathology
▪ Need to satisfy fundamental
needs
▪ Lower the level of need, worse
pathology if not satisfied
▪ Maslow objected to formal
diagnostic labels.
▪ Pathological needs do not
reflect true desire and
potential, e.g. power hungry
“[These needs] must
be satisfied, or else we
get sick.”
– Maslow, 1970
Let’s practice
▪ https://www.wisc-online.com/learn/socialscience/psychology/i2p401/maslows-hierarchy-of-needs-exercise
Critiques
▪ Overly optimistic view of human nature.
▪ Definition of self-actualizing humans = subjective
▪ Small sample/can’t be generalized
▪ Not easily empirically testable ideas
▪ Study of SA not rigorous or controlled
Research on Maslow
▪ Has not generated a lot of empirical research
▪ One inventory:
▪ Personal Orientation Inventory (Shostrom, 1963)
▪ Measure the degree of self-actualization.
▪ http://www.edits.net/products/psychologicalassessments/poi.html
▪ Smartphone Basic Needs Scale
Research on Maslow
▪ Did not use case study
▪ Did not use correlational data/methods or experimental methods
▪ Internet study of college students (belongingness)
Treatment
▪ Goal of treatment:
▪ Help the patient get their needs
satisfied/gratified
▪ Build interpersonal relationships: Why?
Self Determination Theory
▪ Outgrowth of Maslow
▪ Innate tendency to express own interests
▪ Overcome challenges and develop capabilities and potentials
▪ Intrinsic motivation—engaging due to interest and challenge
▪ Extrinsic motivation—only for an external reward
▪ Includes 3 basic needs
▪ Competence
▪ Autonomy
▪ Relatedness
Application to marketing
▪ Marketing to needs exercise
▪ Identify the level of need at which each product is
likely marketed to.
▪ If more than one need, identify all levels.
Maslow in marketing: Which level of need?
Physiological
Safety
Love &
Belonging
Esteem
Selfactualization
Movie examples to illustrate the hierarchy
▪ Up: https://www.youtube.com/watch?v=RfDS9r4Tz_g
▪ Ratatouille: https://www.youtube.com/watch?v=tzQ9vrvTAtk
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