What behaviors are most likely to indicated that someone is an innovator OR early adopter? (Data analytics)

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NAME: Phil ASSIGNMENT #: 10 DATE: 15 April 2019 ITMG 516 , SPRING 2019 RESEARCH QUESTION: What behaviors are most likely to indicated that someone is an innovator OR early adopter? DATA SET SOURCE: NUMBER OF COLUMNS: NUMBER OF ROWS: SCREENSHOT(S): SUM OF NUMERIC COLUMN ( ): COUNT DISTINCT VALUES COLUMN ( ): RESULTS: I found a group of “Innovators” who are female from age 32-30, frequent website browsers, who have browsed electronics who are most likely to purchase the new e-reader.
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