Statistical Methods in Logistics ManagementResearch and discuss some of the various tasks in logistics management and the benefits of applying statistics to each of the tasks.The requirements below must be met for your paper to be accepted and graded:Write between 750 – 1,250 words (approximately 3 – 5 pages) using Microsoft Word in APA style, see example below.Use font size 12 and 1” margins.Include cover page and reference page.At least 80% of your paper must be original content/writing.No more than 20% of your content/information may come from references.Use at least three references from outside the course material, one reference must be from EBSCOhost. Text book, lectures, and other materials in the course may be used, but are not counted toward the three reference requirement.Cite all reference material (data, dates, graphs, quotes, paraphrased words, values, etc.) in the paper and list on a reference page in APA style.References must come from sources such as, scholarly journals found in EBSCOhost, CNN, online newspapers such as, The Wall Street Journal, government websites, etc. Sources such as, Wikis, Yahoo Answers, eHow, blogs, etc. are not acceptable for academic writing. A detailed explanation of how to cite a source using APA can be found here (link). Download an example here.Grading Criteria AssignmentsMaximum PointsMeets or exceeds established assignment criteria40Demonstrates an understanding of lesson concepts20Clearly presents well-reasoned ideas and concepts30Uses proper mechanics, punctuation, sentence structure, and spelling10Total100

MKT 229Module Five Journal Guidelines and Rubric Overview: In this assignment,you will discuss the role of public relations in an integrated marketing campaign.Note that this journal is private between you and the instructor.Prompt: Read Case Study: How Fame Made Snickers’“You’re Not You When You’re Hungry”Campaign a Success. In your journal assignment, address the following: Discuss the role of public relations in this integrated marketing campaign. In this scenario, did public relations and marketing work collaboratively to relay a cohesive message? How so? What strategies or tactics were used to do this successfully? Discuss the relationship between public relations and marketing. What key performance indicators (KPIs)do you think you would be looking for in this scenario? Is there anything you would change in order to create an even stronger, more cohesive message? Explain. Rubric Guidelines for Submission:Your assignment should be two to three paragraphs in length. Any sources should be cited in APA format. Submit assignment as a Word document with double spacing, 12-point Times New Roman font, and one-inch margins