Description
Assignment 2: Persuasive Memo Due Week 6, Sunday (Weight: 25%)
As a leader, there will be times when you will need to convince your audience about your point of view, whether you are selling a product or relaying information. Knowing how to convince people of your perspective is a valuable skill. In order to do this effectively, you must learn the art of persuasion and communication.
For this assignment, you will apply key concepts from Week 5 to write a persuasive Memo. Choose ONE of the below scenarios that you feel passionate about. Think about how you will convince your executive leadership team to buy into your point-of-view on your chosen topic.
1. The office dress code at your company is strictly business attire and the employees feel that business casual is more appropriate for your company culture. You’ve been designated as the spokesperson to approach the executive leadership team about this proposed change. How will you persuade them to buy-in to your recommendation?
2. Your boss discourages remote working although it is allowed in other departments, which is starting to impact the morale of your team. How will you persuade him that increased flexibility will be beneficial to the productivity of the team?
3. There is an opening on the leadership team at your company. There are several internal and external candidates applying for this job besides you. How will you persuade your boss that you are the best candidate?
Instructions:
on the scenario that you chose.
1. Write a “Hook” to get your audience’s attention (1-2 paragraphs)
2. Tell the story/create a connection (1-2 paragraphs)
3. Identify the benefits of your point-of-view (1-2 paragraphs)
4. Back it up with facts and data (1-2 paragraphs)
5. The Ask: State clearly what you are asking for (1-2 paragraphs)
6. Closing: Describe the proposed next steps (1-2 paragraphs)
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JWMI 505 – Assignment 2 (1184) Page 1 of 3
JWI 505: Business Communication and Executive Presence Academic Submissions and Evaluation
Professional Formatting Requirements:
Your assignment should follow these formatting requirements:
o TO: Fill in Decision Maker’s Name
o FROM: Fill in Your Name
o DATE: Fill in the Due Date
o RE: Insert a Subject Line to Capture the Reader’s Interest
Explanation & Answer
Attached.
From
Sent
To
RE: Proposal for the Workplace Casual Attire Initiative
Dear
With the rapid growth of our company, many new millennial employees have been hired
over time. We all know aware that this generation of millennial does not follow the style of
conventional work as was happening in the past. In our offices where there is occasional
interaction between customers and clients, the dress code obviously projects how the image of
the company professionally. It is also believed that a dress code cans higher the level of
professionalism in the workplace. All in all, if a company has a way of dre...
Review
Review
