The company that you are working for is considering buying another smaller firm. However, there is some business analysis needed for your company to make its final decision about purchasing. Throughout this course, you will be working on creating the Business Strategy and Management Plan.Keep in mind that the final Business Strategy and Management Plan template should contain the following elements:Title page Course number and name Project name Your name Date Table of contents Auto-generated Up-to-date Maximum of 3 levels deep Section headings Each week, you will add a section to your Business Strategy and Management Plan and submit it for grading. For Week 1, you will make a qualitative evaluation of the industry's strategic position using Porter's five forces. (Please note that the summaries below for Weeks 2–5 do not need to be completed in Week 1. Just create the section headings at this time). As a preview, each section will contain the following subsections:Qualitative Evaluation of the Industry’s Strategic Position (Week 1 IP)Choose an aspect of the information technology (IT) industry that has not been previously used as an example in this course. Use Porter’s five forces to make a qualitative evaluation of the industry’s strategic position. Be sure to explain each of the five forces as well as explain how they relate to your chosen industry. Note: The mobile phone industry was provided as an example in the video material and may not be used as the subject for this assignment. Remember to include the following elements (Porter’s five forces): Threat of new entrants: Are new entrants being attracted to the market, and are there barriers to entry in the industry? Threat of substitute products or services: Are there other products that could be alternatives to offerings in the chosen industry? Bargaining power of customers: What degree of bargaining power do the buyers have in terms of putting the industry under pressure to provide more products or less cost? Bargaining power of suppliers: What is the importance of raw materials, components, labor, and services that are required for the industry, and are there substitutes for those inputs? Discuss the possibility of switching suppliers, if necessary. Intensity of competitive rivalry: Does the industry have a sustainable competitive advantageWeek 1 AssignmentChoose an aspect of the IT industry that has not been previously used as an example in this course.Note: The mobile phone industry was provided as an example in the video material and may not be used as the subject for this assignment.Use Porter's five forces to make a qualitative evaluation of the industry's strategic position. Be sure to explain each of the five forces as well as explain how they relate to your chosen industry.Remember to include the following elements (Porter's five forces):Threat of new entrants: Are new entrants being attracted to the market, and are there barriers to entry in the industry? Threat of substitute products or services: Are there other products that could be alternatives to offerings in the chosen industry? Bargaining power of customers: What degree of bargaining power do the buyers have in terms of putting the industry under pressure to provide more product or less cost? Bargaining power of suppliers: What is the importance of raw materials, components, labor, and services that are required for the industry, and are there substitutes for those inputs? Discuss the possibility of switching suppliers, if necessary. Intensity of competitive rivalry: Does the industry have a sustainable competitive advantage? Please submit your assignment.For assistance with your assignment, please use your text, Web resources, and all course materials.

Due May 18 at 11:59 PM It is critical to make the best of every interaction with the customer. Using the same organization selected in Week 1 for the course project, address the following: Summarize the key product/service offered by your organization, including the role of the customer service department or direct service required to make a sale to the customer. Create and defend a diagram or flowchart detailing the service delivery process. The chart should clearly identify each contact point (e.g. frontline employee, supervisor, delivery, etc.) before, during, and after the purchase. Your defense of the diagram should detail the role of each contact and assess why each role is critical to the entire service delivery process. (For assistance, review Service Delivery lecture tab and click here for a Service Delivery Infographic). Analyze at least three possible contact point failures in the service delivery process for your organization. Why do you consider these to be possible contact point failures? Justify recommendations to prevent or address the potential contact point failures and enhance service delivery in your organization. Be sure to consider how customers will benefit by your recommendations. Defend a statement positioning the brand around the new/improved services.

Hi Colleagues,Final Project: Covers chapters 1 through chapters 16In this course on the Fundamentals of Marketing, we learned about a variety of elements/components of business and marketing that contribute to the marketing and promotion of products. The underlying purpose of these activities is to achieve a return on investment or sales, which should result in profit for companies and businesses. Your final assignment has two parts.Part 1Discuss what a marketing plan is and describe the different components of the marketing plan in your own words (see figure 16.2 in the text). Also explain how the marketing plan is helpful to the organization. You do not have to put together a marketing plan for this assignmentPart 2Please take the elements/components you have learned in this course (such as the SWOT, goals/objectives, etc.) and translate/apply them into how they would be carried out into the execution of a marketing strategy.For instance (note that these examples may not be used in your assignment):In a SWOT analysis you determined that one of the strengths of a company was that weekly team meetings were held where ideas are exchanged and commendations are awarded to team members who have met or exceeded goals or expectations for the week. How can we translate or incorporate that Strength into a marketing strategy?Since the ideas being exchanged in the weekly meeting are to foster growth and innovation, camaraderie, excitement, and motivation, they can also be used to generate new ideas for promotion. This weekly team meeting can be leveraged to spur perhaps a name of a new product that company X has been trying to launch for considerable amount of time but just haven't thought of the right one.A real world example, Lays Potato Chips reached out to the general public using their social media strength to ask them to come up with a new flavor of potato chip. This combined the strengths the company had with the need to execute a new marketing strategy. Through this process, a consumer won $1mm for coming up with a new potato chip flavor, and Lay's of course won tons of new customers and multiple millions in sales of new product.The Final Project needs to be in a Word document and in APA format. Page requirement is at least 4 pages in length. This does not include the cover and reference pages. Make sure to provide at least four outside sources to support your work