Description
As you recall, we are working on a course project. The final deliverable of the course project is a detailed memo that you will prepare, outlining the opportunities and constraints of establishing operations in another country from a legal perspective. There are three parts to the project.
This is Phase 3 of the assignment. Read two- to three-recent articles and/or cases on the Internet, concerning opening and operating a business within a foreign country. These types of recent articles and/or cases are important in supporting your project.
Write a two- to three-page summarization of the articles.
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Explanation & Answer
Attached.
Running head: COURSE PROJECT
1
Course project
Student Name
University Affiliation
Date
PHASE 1: COURSE PROJECT
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Table of Contents
Phase 1: Company Profile ............................................................................................................... 3
Introduction ................................................................................................................................. 3
Company Profile ......................................................................................................................... 3
PepsiCo Corporate Profile........................................................................................................... 4
Country Overview ....................................................................................................................... 4
Phase 2: Market Expansion ............................................................................................................. 5
Introduction ................................................................................................................................. 5
Reasons for the Consideration of this Expansion........................................................................ 5
Tasks to be fulfilled ..................................................................................................................... 6
Location ....................................................................................................................................... 6
The administrator of the Move .................................................................................................... 6
Procession of the Expansion ....................................................................................................... 7
Legal Framework ........................................................................................................................ 7
Phase 3: Opening and operating business within foreign country .................................................. 8
References ..................................................................................................................................... 11
PHASE 1: COURSE PROJECT
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Phase 1: Company Profile
Introduction
PepsiCo Company needs to expand its business in South Sudan so as to achieve a
sustainable growth. By expanding the business to South Sudan, the will be leveraged to be able
to compete in the global market. New market in South Sudan which has a potential marketplace
will be a milestone for PepsiCo Company. Therefore, this report is on the expanding a business
in South Sudan. The report discusses the mode of entry, Human resource needs, marketing and
distribution.
Company Profile
Company Profile (2016) reports that PepsiCo is made up of three different units with six
different reportable segments. These segments make up the diversity of PepsiCo with each one
representing a portion of their product. The major component of PepsiCo comes in the form of
PepsiCo Beverages America (PAB), which saw 33% net revenue over the past year. PAB is the
leading entity within PepsiCo in terms of success and prosperity meaning this is the main selling
point for investing with PepsiCo (Fulkerson & Schuler, 2012).
The structure of PepsiCo's worldwide activities has moved different tomes...