Description
In a 2-3-page APA formatted paper with an additional reference page (template here), analyze the strategic use of perceptual visual communication:
- Analyze how specific semiotic visuals in your chosen image affect different cultural perceptions (age, ethnicity, social group, etc.).
- Describe how each culture’s cognitive memories and experiences may affect how they perceive this image.
- Explain why cultural perception is important to consider when working with international or global cultures.
- Discuss why it is important to consider cultural perception when interacting with different age cultures and different social groupings.
Support the items above by including relevant quotes and paraphrases from academic/scholarly sources.
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Explanation & Answer
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OUTLINE
Introduction
Thesis
Body
Conclusion
References
Running head: PERCEPTUAL VISUAL ELEMENTS
1
Perceptual Visual Elements
Student’s Name
Rasmussen College
Date
Perceptual Visual Elements
2
Perceptual Visual Elements
Image courtesy of: Nike® 2013 advertisement
How specific semiotic visuals affect varying cultural perceptions
As quoted by Landa (2018), “Since the mid-twentieth century, semiotics has developed
into an enormous field encompassing the language, gestures, eye contacts, arts, rituals, clothing,
rhetorical discourse, visual communications, etc.” Numerous people from diverse cultures are
facing challenges in wavering capacities to comprehend other people’s points of view as they are
part and parcel of cultures in the wake of encouraging individualism. In simpler terms, semiotics
is found to be the study of signs and symbols that are, in most cases, utilized to analyze
communication systems.
Analysis of images can propagate semiotics and reveal vital and sensitive information
which if evaluated, connects back to a specific culture or a particular form of individuality. The
correct semiotics can promote profit...