MGMT 354 – COMMUNICATION THEORY
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COMMUNICATION THEORY
COMMUNICATION
The process of people sharing thoughts, ideas, and feelings with each other in commonlyunderstandable ways.
STANDARD AMERICAN ENGLISH (SAE)
Standards (rules of the road)
o
o
Spoken
Written
RHETORIC
HOW communicators use words and language
YOU-VIEWPOINT COMMUNICATION
The sender gives primary consideration to the receiver’s point of view.
Recipient-focused communication.
Promotes common understanding.
Purpose -- What is my message about?
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Good news / Positive Message?
Informative?
Negative news?
Persuasive? Sales?
Social?
Intention – To build goodwill. To establish and maintain favorable relationships.
Correct word choice – Grammatically correct: using the right word.
Effective word choice -- Communicates to message’s purpose and intention. Using the best words.
Emphasize the positive – Positive words help build positive relationships
©Dan Davis, Ed.d, 2018-2019.
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4 PRIMARY GOALS OF ORGANIZATIONAL COMMUNICATION
1. RECEIVER UNDERSTANDS THE MESSAGE AS THE SENDER INTENDED
2. RECEIVER RESPONDS IN AN APPROPRIATE WAY
a. PROVIDE AN AVENUE FOR FEEDBACK
3. ESTABLISHING AND MAINTAINING FAVORABLE RELATIONSHIPS
4. BUILDING ORGANIZATIONAL GOODWILL – corporate reputation
Definition of Communication: the process of people sharing thoughts, ideas, and feelings with each
other in commonly understandable ways.
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Process – ongoing (not an “event” or “snapshot in time”)
People – human activity (anything is possible)
Sharing – engaging with others
▪ Give and take: reciprocal
o Thoughts – cognitive
o Feelings – affective
o Ideas – conceptualization … models…mind maps
▪ Family
▪ Community
▪ Education
▪ Faith
▪ Success
Common understanding
o Aligned with the Goals of Organizational Communication
▪ Understanding
▪ Response
▪ Favorable relationships
▪ Organizational goodwill
©Dan Davis, Ed.d, 2018-2019.
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Communication Dynamics – Roles: Senders & Receivers
Stimulus, Motivation, Encoding, Decoding
Sender – source of the message.
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Is prompted by some stimulus (need to communicate trigger).
The sender may not necessarily be motivated to communicate
Choose communication medium – the means to deliver a message
o Written
o Spoken
o Nonverbal
▪ Choose message channel
• Written
o Letters
o Memos
o Emails
o Texts
o Web content
o Blogs
• Oral
o Face to face
o Phone
o Tele-Presence
▪ Skype
▪ WebEx
• Nonverbal
o Everything that communicates a message but doesn’t use words
▪ Smile
▪ Handshake
▪ Wave
▪ Head nod
Message channels can be strengthened by being combined
o Email messages can be more effective combined with F2F
o F2F can be more effective combined with email
Encodes the message
Provides an avenue for feedback
©Dan Davis, Ed.d, 2018-2019.
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Receiver – receives the message
•
Accepts and is open the message …?
o
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Have you ever not answered your cell phone when you saw who was calling?
Interprets message
o Decodes message
▪ Makes sense of message
Responds if necessary
©Dan Davis, Ed.d, 2018-2019.
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Human Language and Communication
Language is symbolic activity:
--Humans deal in signs and symbols every day and have for about 17,000 – 20,000 years.
Prehistoric Cave art, Lascaux France – 20,000 years-old
Cuneiform, Mesopotamia – 5,000 years-old
Egyptian Hieroglyphics, Egypt – 3,500 years-old
©Dan Davis, Ed.d, 2018-2019.
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Some linguists and communication theorists speculate that language may be returning to something
more image-based and less word-centered:
The Oxford English Dictionary chose this emoji as its WORD OF THE YEAR for 2015 because this is where
language is going, the OED argued:
Laughter through tears emoji – do you use it?
Professor and Linguistics expert Vyv Evans has
explored the emergence of emojis from Cuneiform,
3500 BCE, to the present day in his 2017 book, The Emoji Code.
But let’s continue our trip back through time...
©Dan Davis, Ed.d, 2018-2019.
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The illumination of manuscripts by medieval monks was a slow and tedious process – texts created by
hand – and knowledge and information was readily accessible to very few: mostly confined to medieval
monasteries, which morphed into the early European universities.
The Printing Press Revolution, thanks to Gutenberg, created word-based cultures and economies since
the 15th century permitting easier access to the written word due to speedier creation of texts.
Printing Press Revolution – 15th century
©Dan Davis, Ed.d, 2018-2019.
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For over 500 years, the written word had a certain pervasive power and information was able to spread
rapidly through easy replication.
JFK Assassination, 1963
We are now in the midst of another communication and information revolution made possible by
today’s technologies and distributed through various social media channels: Youtube channels and
podcasts are making possible long-form interviews, much like the storytelling of our prehistoric
ancestors around the fire. Some call this a listening revolution as we engage more in the oral/aural
tradition of learning.
But now, instead of being gathered synchronously around the nighttime fire, we are dispersed,
geographically and across time zones – asynchronously—but able to hear the same stories even “on the
go” through mobile applications. The flickering glow of the nighttime fire is now replaced by the glow of
our screens:
©Dan Davis, Ed.d, 2018-2019.
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The Mobile Information Revolution
What’s your favorite podcast or Youtube channel?
Responding to the World Around Us
Semiotics – systems of signs and symbols
o
o
o
Pictures
Words
Nonverbal
Signs: Anything sending a message available for interpretation; signs are often directive:
Everyday Signs on the Road
Stop Sign
Traffic Light
Railway Crossing
Freeway Signs
Falling Rocks
One-Way Street
90-Minute Parking
©Dan Davis, Ed.d, 2018-2019.
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Symbols: a special kind of sign (represent an idea or abstraction):
Symbols of USA
American Flag
Bald Eagle
Statue of Liberty
White House
Symbols of Religion (e.g.: Christianity)
Fish – ICTHUS
Cross
The Good Shepherd
Dove
Some things can be both signs and symbols:
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A cross is a symbol of Christianity.
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In a different context, this symbol serves as a sign:
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On the top of a hospital building or on a Red Cross vehicle, a cross is both a symbol
and a sign:
2+2=4
o
Sign: Get medical help here
o
Symbol: Life; healing; faith in God’s healing power
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Sign: The Starbucks logo signals where you can get coffee
•
Symbol: The Starbucks logo represents something beyond just coffee:
o Status
▪ Hipness
o Belonging / Community
o Exclusivity
©Dan Davis, Ed.d, 2018-2019.
MGMT 354 – COMMUNICATION THEORY
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Choice
Strength / Endurance
▪ “just gimme coffee!”
Putting people first: text by former Starbucks president Howard Behar
Signs and symbols can and do change over time and have different meaning in different contexts and
cultures:
Our immediate response upon seeing the swastika might be one of revulsion or fear and rightly so. This
symbol had a previous (religious/spiritual) meaning prior to its use by the National Socialist Party (NAZI)
in Europe in the 20th century. It was used on the Indian Subcontinent, 1100s BCE, as a symbol of life,
peace, prosperity, wellness, luck, and hope. Native American tribes, too, made use of this symbol in
their artifacts. Example: Navajo blanket.
©Dan Davis, Ed.d, 2018-2019.
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Observe, now, how restroom signs are changing.
Semantics – interpretation: making meaning
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Metaphysics
Ontology
Existentialism
Epistemology
o Interpretations differ
▪ Backgrounds
• Race
• Ethnicity
• Age
• Gender
• Physical challenges
Message Codes – symbols that carry the message
1. Language (Verbal)
a. Spoken
b. Written
2. Paralanguage (Vocal)
a. Tone
b. Pitch
c. Rate
d. Volume
e. Emphasis
3. Nonverbal (Visual)
a. Facial expressions
b. Eye contact
c. Hand gestures
d. Body movement
e. Proximity
f. Posture
©Dan Davis, Ed.d, 2018-2019.
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Channel Richness – refers to the amount of information a channel can convey
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F2F is most channel rich
o All 3 message codes are present
▪ Verbal
▪ Vocal
▪ Nonverbal
Email is NOT channel rich
o Flat
o Message channel preferred in business
TV is channel rich
Radio
o No visual cues
Telephone
o No visual cues
Marshall McLuhan, Canadian professor of philosophy and media studies said: “The medium is the
message” – the medium used to communicate a message, itself, communicates a message and enters
into the communication context potentially impacting meaning. Presidents often find themselves under
scrutiny for things like nonverbal behaviors visible on visual mediums.
First televised presidential debate: Radio versus TV
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1960: Kennedy and Nixon
TV Viewers wouldn’t have seen Mr. Nixon wiping away his perspiration or the radio.
©Dan Davis, Ed.d, 2018-2019.
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Jimmy Carter – sweater speech, 1979
Americans didn’t respond well to their president addressing them in a sweater.
Ronald Reagan
The appearance of the messenger sends a message. Suit vs. sweater.
Bill Clinton – presidential candidate on late-night TV
Politics and Hollywood collide: entertainment or political message?
©Dan Davis, Ed.d, 2018-2019.
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Models of Communication – How we think of communication
1. One-way Model
a. Linear
b. A talks to B
c. No dialogue
d. Not dynamic
2. Circular Model
a. More interactive
b. Implies step by step…linearity…which is rare
3. Transactional Model
a. Dialogic
b. We are both senders and receivers
c. We are both responsible for making meaning
d. Messy
e. Chaotic
Some Principles of Communication
1. Communication is irrevocable
a. Can’t take it back
b. Effective communicators are reflective communicators
i. Think about our message
1. Who
2. What
3. When
4. Where
5. HOW – rhetoric
6. YVP communication calls us to reflect on the 4 primary goals of Org
Comm
a. Understanding
b. Response
i. Feedback
c. Favorable Relationships
d. Organizational goodwill
2. Communication is reparable
a. We can’t erase what we’ve
b. We can’t take it back…
c. Might be able to alter first impressions of your message if sincere
i. Apology
ii. Self-disclosure
3. Communication is synchronous and asynchronous
a. Synchronous – in time
i. F2F
©Dan Davis, Ed.d, 2018-2019.
MGMT 354 – COMMUNICATION THEORY
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5.
6.
7.
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ii. Phone
iii. Video Chat
iv. In Class
1. Give and take
2. Dialogue
b. Asynchronous – out of time
i. Delayed communication
ii. Not as dynamic / organic
iii. Not as give and take
iv. Not in the moment
1. Texting
2. Uploaded videos
3. Email
4. Online class with asynchronous elements
a. Discussion forum
Communication is heavily based on perception and interpretations
a. The only message that counts is the message that is received
Communication is flawed…faulty
a. Spouse
b. Kids
c. Parent
d. Work colleagues
e. Boss
f. Neighbors
g. Extended family
Communication is nonlinear (both ways) and subject to distraction
a. Dynamic
b. Not static
As communicators, humans are:
a. Adaptable – they can respond; they can change
b. Resourceful – they can create; they can generate
Desk Set – 1957, clip
©Dan Davis, Ed.d, 2018-2019.
MGMT 354 Cultural Diversity Lecture Notes
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CULTURAL DIVERSITY, COMMUNICATION, and CONFLICT in the
WORKPLACE
Cultural diversity affects relationships (interpersonal communication &
interaction) in the workplace and in our personal life.
Within our organizations, customers, clients, and colleagues represent
at least five core dimensions of cultural diversity:
• Race
• Ethnicity
• Gender
• Age
• Physical challenges
Technological advances have brought the world closer than ever
before.
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The world, now, is virtually boundaryless.
Technology has enabled rapid voice, data, and text communication
worldwide.
Air travel has made distances between countries and continents more
scalable (easier to travel).
Thus: Multicultural and global business communication is a common
occurrence.
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And sometimes our engagement with other cultures can lead to
miscommunication and even conflict no matter who we are.
2015 Headline: Michelle Obama is not amused as she and her husband met the new leader of Saudi Arabia. The FLOTUS caused
an “outrage” by not covering her head in Saudi Arabia.
Organizational success depends on effective communication with
individuals from a variety of cultural backgrounds.
CULTURE
Culture has many definitions.
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Among these definitions:
Culture means
--group beliefs
--norms
--values
--traits
--behavior patterns
We can speak of culture in general…
And of organizational culture…
Organizational Culture
Organizational Culture: Organizational culture (or corporate culture)
refers to how we do things in an organization, while organizational
climate refers to the environment, its atmosphere: (formal/informal;
trusting; anxious; tense; friendly)
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Organizational culture is:
◼ Norms (acceptable standards about how we should
behave in groups and toward others)
o Set cell phones to silent in meetings (productive)
o Let others finish when speaking
(respect/communication)
o No sidebar conversations (respect)
o Honor time commitments (respect/productive)
o Be engaged in projects/assignments (productive)
▪Classifications of Norms
• Performance norms: acceptable work
• Appearance norms: what’s ok to wear
• Social norms: friendships/relationships
◼ Shared values (what we hold as important)
o Transparency
o Honesty
o Collegiality
o Learning together
o Giving back to community
◼ Stories (what we tell ourselves about the past)
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o “You should have been here 10 years ago when
the pipes burst. Everyone pitched in and helped!
That’s the day I knew we were a real team!”
◼ Rituals (activities that reinforce our values)
o Toys for Tots drive during the holidays because we
believe in giving to the community
◼ Heroes/heroines (who we hold up as models in the
organization)
o “I wish you had known Jim; he retired about 12
years ago, but let me tell you…everybody loved
Jim! Everybody who knew him has a ‘Jim’ story…”
◼ Our behavioral expectations (what is tolerated and not)
o Ethical code of conduct
o Honesty
o Integrity
o Golden Rule (“do unto others…” )
o Doing the right thing even when no one is
watching
Think about your own organization’s culture. What sets it apart
or distinguishes it?
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What are its norms?
What are its shared values?
What behavioral expectations are there?
What is its code of ethics?
What stories are told?
Who are the heroes / demons?
What are its customs and rituals?
Racial and Ethnic Culture
In terms of culture in general, historical values, beliefs, and
behavioral expectations stem from tradition and past
experiences of family background and the norms of the society
in which we live.
Cultural background affects how we see the world and
influences our needs, interests, and even values: these things
can and do change over time.
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Ethnicity and race affect communication patterns …and impact
our interpersonal interactions with others…
--how we respond to conflict, in fact.
RACE & ETHNICITY
Race defines people with the same language and history, as well
as similar physical characteristics passed on through DNA …
through birth … through descent.
--Examples of race: American Indian, Alaskan Native, African
American or Black, White, Asian, Native Hawaiian or Pacific
Islander.
--Decline to state
Ethnicity refers to a common history, to nationality, and often
relates to the home country of ancestors.
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Ethnicity is seen as the common expressions often associated
with a race: we often see this in
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rituals
celebrations
storytelling
dance
cuisine (food)
art
clothing
--Examples of Ethnicity: Hispanic or Latino, Chinese, Filipino.
These are not simple terms, however, and there is often overlap
and confusion and terms being used interchangeably.
We could look at Jews, for example, who identify as a race, an
ethnicity, a culture, and a religion…
--their culture is their religion…
--their religion is their culture…
--they consider themselves born into a race…
--they share a common ethnic expression out of these
things…
--and a common root language: Hebrew…which morphed into
Yiddish in some cases…
We could look at Spanish speaking people…and this, then, becomes a
little more intricate and complicated…
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--if you share a language is that enough of a common
background…?
--to say that Spaniards, Puerto Ricans, Mexicans,
MexicanAmericans, and Columbians are of the same culture
or have the same ethnic expressions because of a common
language?
Race and ethnicity can largely be considered cultural & historical
constructs used to identify groups of people with similar
characteristics…something that was created…and then imposed on…or
applied to groups.
Where do we find conflict among racial & ethnic identity?
--someone may do or say something that violates a cultural
norm or belief.
--someone may label you in a way that you find inaccurate or
offensive.
--even if unintentional, such labeling can result in
--resistance to authentic engagement and sustained
interaction…
--which can become a communication
(interaction or engagement) barrier…
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--which can result in latent or open conflict…
Human Needs
Something to remember: as human beings, we all have the same
needs (although they may manifest differently)…
In the 1950s psychologist Abraham Maslow identified the Hierarchy of
Needs which shows human needs in a hierarchy from basic (or lower
rung) needs to more advanced (or higher-order) needs…
--physiological needs: shelter, food, water, clothing,
air, sleep, sexual expression
--if unfulfilled, we may experience pain,
physical discomfort, illness…
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--safety needs: work (job), financial security, law & order,
protection from injury, poor health, & harm, freedom from
fear.
--if unfulfilled, we may experience tension, anxiety,
fear, panic…
--social needs: love, companionship, friendship, sense of
belonging to one or more groups.
--if unfulfilled, we may experience loneliness,
boredom, low self-image, or feelings of being unloved
or unlovable.
--esteem needs: sense of pride, recognition from others, status,
prestige, self-recognition.
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--if unfulfilled we might experience loss of confidence,
low self-esteem, self doubt
--self-actualization needs: becoming the best person one
can be…developing to one’s fullest capabilities…achieving
worthwhile goals, living our life ON PURPOSE.
--if unfulfilled, we may experience feelings of futility,
alienation, anger…or bitterness…
The result of unmet needs may manifest as futility, alienation,
anger, and bitterness, but these are often used to mask our
base feelings: FEAR…JEALOUSY…FEELING THREATNED…
--fear that my life doesn’t matter…
--fear that I don’t measure up….
--fear that I have no purpose…
History also shows that sometimes ethnic or racial groups are the
targets of baser human feelings.
Emotional and Social Intelligence
This is where both Emotional & Social Intelligence can come into
play…
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Emotional Intelligence: Am I mature enough to acknowledge what I’m
feeling and not deal with it in an ugly or abusive way
… in ways that don’t lead to conflict in my own relationships with
others … and in my relationship with myself.
There’s a saying: PEOPLE WHO ARE A PAIN ARE IN PAIN…
Social Intelligence: Am I mature enough to know how to interact in
social contexts and not be a source of conflict…or not incite conflict…?
Can I peacefully engage with others?
…even if they may not do so with me?
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Within all ethnic and racial cultures, gender, age, and physical
challenges also come into play and affect communication, our
interpersonal interaction, our relationships with
others...and these things, too, if not fully understood (or, at least,
we have the desire to understand) can lead to conflict.
People may differ in expectations, needs, and interests based on any
of these cultural core dimensions…
And these may lead to conflict:
--when we have differing expectations from others…
--certain needs at certain times not being met…we may lash out
at individuals…or groups…
--and varying interests that drive us and our pursuits at various
times or stages in our life…
So what might this look like?
GENDER
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Gender is another core dimension of diversity…
Societal expectations of males and females affect communication
patterns……and misunderstandings by the opposite sex can occur.
You’ve heard men are from Mars … Women from Venus…
And men and women do communicate differently out of different
needs…
Think of your communication with your spouse or significant other…
Or within your organization…with a colleague of the opposite sex…
Gender Roles (stemming from societal expectations) are tricky…
Sex refers to biology: Male or Female
Gender refers to societal expectations: Masculine or Feminine
--what society says is appropriate: traditionally:
--boys don’t play with dolls
--girls don’t play football or hockey
--men are CEOs
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--women are assistants
--men are doctors
--women are nurses…
Now, there are also communication differences between men and
women…
But these are not hard and fast rules…
In the United States, as communicators, men tend to be:
--decisive to get to an answer or to “fix it” (solve
problems): problem oriented
--allowed an assertiveness with language to indicate
independence
--and to maintain status…
In the Unites states, as communicators, women tend to be:
--process oriented…
--concerned with building relationships…
--discussion-centered
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--if women come off as too strong, too dominant as
communicators, what do we think?
And so different communication styles and different communication
needs may be a result of societal pressures to conform to gender roles
thus playing a role conflict…
--leading to feelings of frustration
--a sense of being constrained…
--not free to say/be/express who we are…
If a woman comes off strong, decisive, we think one thing…
If a man comes off as sensitive, intuitive, gentle…we think another
thing…
We label…
We categorize…
We judge…
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AGE
Another core dimension of diversity is age.
In addition, age or stage of life affects individual needs and interests.
Age and stage of life affect individuals’ values and how others perceive
them.
Age Diversity and Generational Diversity
Life Stages as Generally Defined in the USA:
18-22
leave home & establish identity
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23-28
see self as adult; building your future
29-34
seek stability/security; re-examine relationships
35-42
become your own person; facing reality & age
45-56
settling down; become mentor, grandparent
57-64
mellowing; prepare for retirement; aging OK
65+
begin reviewing life; accepting self/life
For the first time ever, we have 4 generations together in the
workplace. The multigenerational workforce is thus a phenomenon of
organizations today.
--Traditionalists (GI/Silent/Radio) born late 20s, 30s, early 40s
--Boomers born 46 – 64
--Xers – born 65 – 79
--Millennials / Y born 80 – 2000
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Generation Z/Homeland born 2002-2018 – not yet part of the full-time
workforce but entering soon
Traditionally, most workers left the workforce at ages 59 – 65…
But longer lifespans and advances in health are changing this pattern…
Each generation is identified by its overarching values:
--Traditionalists: value hard work, loyalty, duty, teamwork,
respect for authority
--Boomers: value personal gratification, strong work ethic:
live to work and work long hours (inventors of the 65-hour
work week); visibility in the office (idea of a virtual
organization: anathema to them)
--Xers: value diversity, self-reliance, self-sufficiency; work is
part of life, not LIFE; value time as well as money; skeptical;
distrustful of structure and authority; do not like micromanagement
--Millennials/Y: value family, friends; making money;
technology; born DIGITAL; unfamiliar with workplace norms;
view work as place you get work done…but social life is your
own
Examples of generational differences expressed in the workplace:
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--from an Xer: I can’t believe we have to attend training on this.
Doesn’t everyone already know (Excel, Access, Email basics)?
--from a Traditionalist: I worked here at a time before computers
and we did just fine…!
--from a Millennial: They want to have the company picnic on
Sunday…?
--from a Boomer: We learned work-life balance so anyone should
be able to…!
How about in your own organization?
Sources of conflict among generations:
--communication that specifically mentions age or age-related
problems…
--comments about work ethic and style…
--evaluative or judgmental comments about someone’s ease
with technology or learning new things…
--evaluative or judgmental comments about one’s history or
perceived lack thereof….
--snide or unfavorable comments about an individual’s
knowledge base:
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• What do you mean you’ve never used Google
Docs…You’re kidding, right?
OR…
• What do you mean you don’t know what rationing
is…We lived through that during the war!
OR…
• You kids have it so easy…When I first started to work
here…
OR…
• What do you mean you’re not on
Facebook/Instagram/Twitter…?
So we need to think about sensitivity when we communicate
across generations…
PHYSICAL CHALLENGE
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The last core dimension of identity: Physical Challenge
In organizations, a physical challenge usually means
--use of a wheelchair
--a cane
--crutches
--walker
--difficulty hearing
--difficulty speaking
--difficulty performing physical activities
One in five in the U.S. is faced with a physical challenge.
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What are some sources of conflict for those with physical challenges?
--sometimes these individuals are patronized…
--sometimes they are avoided…
--they may not be included in social activities…
But this is often because others simply don’t understand how to
interact effectively with individuals with a physical challenge.
A MULTICULTURAL PERSPECTIVE ON CULTURAL DIVERSITY:
Awareness that miscommunication and other conflicts can stem from
miscommunication due to ethnicity, race, gender, age, physical
challenges, and other differences -- even religion or lifestyle – is the
first step toward effective intercultural engagement and embracing of
inclusivity.
There are some areas of conflict -- often related to communication
barriers – to our own understanding – when dealing with diverse
groups.
Areas of conflict arise from:
1. Cultural Relativism – judging cultural values and behaviors of
others by your own culture’s standards.
2. Ethnocentrism – belief that your own culture is superior.
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3. Lack of knowledge & understanding of cultures – assuming that
all persons in a culture are alike is stereotyping.
a. An understanding of cultures means being aware that
individuals within each culture have similarities and
differences.
b. It means responding to people as individuals while
recognizing that cultural backgrounds and experiences
influence behavior and communication.
4. Language – language differences can be a source of
miscommunication and thus conflict.
a. Words may have different meanings and connotations in
different cultures.
i. No is a negatively charged word in some cultures so
YES is said even when NO is meant.
b. Idiomatic expressions have no direct translations
i. Time flies.
ii. Time is money.
iii. If we say someone is “out in left field” we understand
this to mean they are odd or strange.
1. This is meaningless to a country without baseball
c. Advertisers learn very quickly that they must be careful with
language.
i. When the American Dairy Association decided to
extend their advertising to Mexico: their most
famous slogan GOT MILK was translated as ARE YOU
LACTATING?
5. Nonverbal cues – differ across cultures.
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a. Time – notions of time vary by culture as we saw with the
high-context / low-context engagement activity.
b. Eye contact and touch – differ across cultures as we saw
with the high-context / low-context engagement activity.
So…how can we become more sensitive with our cross-cultural
engagement and interaction with others?
Some Guidelines for Multicultural Engagement
• Understanding your own culture and its influence on
your beliefs, values, and behavior – looking within first
• Keeping an open mind and respecting diversity
• Learning about other cultures … is there something I can
learn that might explain what I am seeing?
• Identifying and adapting to language differences
• Embracing opportunities to interact across cultures
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ORGANIZATIONAL THEORY – 5 MODELS OF ORGANIZATION
Organization: a consciously coordinated social unit composed of two or more people that functions
on a relatively continuous basis to achieve a common goal or a set of goals.
Organizational structure: defines how job tasks are formally divided, grouped, or coordinated.
Organizational roles: A set of expected behaviors attributed to someone occupying a given position in
a social unit.
1.
Traditional / Classical Model – Early 1900s-1920s (METAPHOR:
Well-oiled Machine)
The Industrial Age – Well-oiled machine
a. Theorists were looking for the “one best way” of an organization.
b. Scientific Management
i. Didn’t look at employee needs as important
ii. Frederick Taylor
1. Apply scientific principles
a. Data-driven change
2. Scientific Approach
a. Scientific design of each task
b. Scientific selection of workers
c. Adequate rewards (for productivity) and training
i. PUNISHMENT
d. Division of both labor and responsibilities
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The Industrial Age – from Modern Times, dir. Charlie Chaplin, 1936
c. Bureaucratic Management
i. Didn’t acknowledge or look at employees at all
ii. Gov’t, Healthcare, Military
iii. Max Weber
1. Rigidly defined roles
2. Clear division of labor
3. Chain of command is the communication structure
4. Policies and rules should be written down
a. Establishing a written record
b. Formalizing communication
c. Managers should keep relationships with employees
impersonal and detached
d. Written policies and rules serve as the legal basis of authority
over employees
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iv. Henri Fayol
1. Identify that were times for horizontal communication
a. Legitimate crisis
2.
The Human Relations Model – 1930s (METAPHOR:
Family)
a. Happy employees = productive employees
b. It’s important for employees to be able to talk to one another
c. See beginnings of
i. Empowerment
ii. Satisfaction
iii. Fulfillment
iv. Engagement
v. Belonging
vi. Mutuality / purpose / respect
vii. Valued …. Making a valued contribution
d. Informal groups
i. Establish a set of norms
1. Culture – Do / Function
2. Climate -- Feel / Atmosphere
a. Formal
b. Informal
c. Friendly
d. Welcoming
e. Exclusive
f. Tense/anxious
g. Open/transparent
e. Hawthorne Studies
i. Elton Mayo
ii. Illumination Studies
iii. Worker attitude impacts productivity
iv. Personal relationships also affect productivity
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Tenement Business -- 1900s
Hawthorne Studies -- 1926
Classroom setting - Preparation for life on the assembly line, 1900s
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3.
The Human Resources Model – 1930s- 1960s (METAPHOR:
Team)
a. Productive employees = happy employees
b. Focus on
i. Employee satisfaction
ii. New element: improved organizational decision making
1. Bring employees in to all decision making process
a. Buy-in of all stakeholders
b. Participation of all stakeholders
c. Not just for small decisions…but ALL decisions…
iii. Regular training
1. Problem solving
2. Team work
iv. Communication
1. Encouraged: horizontal communication
Jack Lemon as a "company man" -- The Apartment, dir. Billy Wilder, 1960
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Douglas McGregor (1957/1960): Theory X / Theory Y
Theory Y Theory of Management
Employees are willing to work
Employees are intrinsically motivated as well / self-directed / seek responsibility
Managers must be willing to listen to employees
Orgs. Must be open to CHANGE
Rapid management response to employee concerns and suggestions
Cooperation between management and labor unions
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4.
The Systems / Contingency / Postmodern Model / Integral -- late 60s- 90s
(METAHPOR: The Human Body)
a. “IT DEPENDS” …
b. There is NO one best way…
c. No organizational model will fit all org. structures
i. Whole is more than sum of its parts
ii. INTERDEPENDENCE
1. TEAM-NESS
2. Interconnectedness
a. Entanglement
i. Everything is impacted by everything else – even at a
distance
1. Ken Wilber
2. Fritjof Capra
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5.
The Transformational Model – 2000s – Present (METAPHOR:
A holon in nature
An organization IS communication
a.
b.
c.
d.
More than the sum of its parts
Organic
Self-organizing
Organization’s success
i. Trust
ii. Respect
iii. Compassion
iv. Mindfulness
v. Corporate Social Responsibility
vi. Strong relationships
vii. Innovative thinking
viii. Conflict resolution
ix. Inclusivity
x. Cultural awareness
xi. Global awareness
xii. Nonviolent communication
xiii. Emotional intelligence (EQ)
xiv. Social intelligence
xv. Spiritual intelligence
Holon = Part + Whole)
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Form follows function: Physical Structures often tell us something about the dominant theory at the
time.
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WHAT MAKES ENGLISH SUCH A CHALLENGING LANGUAGE?
STANDARD AMERICAN ENGLISH (SAE)
STANDARD EDITED AMERICAN ENGLISH (SEAE)
•
Standards (rules of the road)
o Oral
o Written
LINGUISTICS
•
Is the Study of Language
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LINGUISTICS—THE STUDY OF LANGUAGE
Areas of Linguistic Study
Phonetics
Study of how human speech sounds are physically
formed (mouth, tongue, throat, breath), notated by
symbols of the International Phonetic Alphabet (IPA)
good = ʊ
shoot = ʋ
sheep = i:
ship = I
Phonology
Study of sound patterns and their meanings based on
phonemes, perceptually distinct units of sound. There
are 26 letters of the alphabet and 44 phonemes in
English but the possibilities for word formation and
evolution are endless.
book vs. boot
cat vs. circle
through vs. enough
at:
cat
bat
hat
mat
rat
sat
Morphology
Study of word formations based on morphemes, the
smallest meaningful unit in a language
the word unconsciousness is made
up of 3 morphemes:
un = not
conscious = aware or alert
ness = state
Syntax
Study of sentence formation and arrangement of
words in a sentence.
Thus, unconsciousness is defined as
the state of not being aware or alert
A car drive red I.
Vs.
I drive a red car.
The dog chased the boy with the
large teeth.
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Vs.
The dog with the large teeth chased
the boy.
Dog bites man
Vs.
Man bites dog
Semantics
Study of meaning, considering things like connotative
and denotative meanings.
My life is an open book.
Life is like a box of chocolates.
The office was walking on egg shells
yesterday.
It was rather chilly in that room.
I need a second set of eyes on this
report.
Make sure all your ducks are lined
up in a row.
Pragmatics
Study of language use, being mindful of context.
Hey, cool ride! (a colleague says this
pointing to your car in the parking
lot at work.)
Vs.
Hey, cool ride! (someone says this
pointing to the the X2 roller coaster
at Six Flags.)
RHETORIC
•
HOW communicators use words and language
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USA ENGLISH
CENTER
JUDGMENT
U2 IS IN CONCERT
JURY IS…
ORGANIZATION
FAVORITE
FRIES
CHIPS
BATHROOM
Line
UK ENGLISH
CENTRE
JUDGEMENT
U2 ARE IN CONCERT
JURY ARE…
ORGANISATION
FAVOURITE
CHIPS
CRISPS
LOO
Queue
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A BREIF OVERVIEW OF THE DEVLOPMENT OF THE ENGLISH LANGUAGE
Emerging from the Indo-European language family (German, Dutch, Celtic, Danish, Greek, and others)
English is essentially considered a Germanic language with strong Romantic (French, Italian, Spanish)
influences.
Let’s briefly trace the history of the English language.
CLASSICAL ANTIQUTITY
Ancient Greece:
--Hellenistic ideas spread by Macedonians (Alexander the Great) and, later, Rome.
Ancient Rome:
--Rome (the “eternal city” and “all roads lead to Rome”) wanted to conquer the world and
settles, among other places, in Britain in the first century C.E.
--Romans battle the Celts who then retreat and settle in Ireland and Scotland.
--The transition from Roman Republic to Empire weakened Rome, making its outposts and
settlements susceptible to marauding German invaders (Huns/Goths/Vandals) – 4th-5th century
C.E.
--Romans withdraw from Britain and the Angles, Saxons, and Jutes (Germanic peoples speaking
Germanic dialects) arrive and claim British territory – early 5th century C.E.
FRENCH AND ENGLISH
France and England at War:
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--The Norman Invasion (invasion by “men from the North” or Norseman) of England by William the
Conqueror in 1066 C.E. brings a strong French influence to England.
Norman French becomes language of the nobility, the courts, and upper classes.
Latin is used for ecclesiastical and educational purposes.
English is majority language.
Dialects over time merge and create what is called “Old English.”
•
•
•
•
Old English: 700s – 1000s C.E.
o Textual example:
▪ Beowulf (anonymous)
Middle English: 1150 – 1500 C.E.
o Textual examples:
▪ Piers Plowman (Langland)
▪ Canterbury Tales (Chaucer)
▪ Sir Gawain and the Green Night (anonymous)
Early Modern English: 1500s – 1600s C.E.
o Textual example:
▪ William Shakespeare
Modern English: 17th century to the present
o Textual example:
▪ The Dictionary
PROTESTANT REFORMATION: (1517 -1648 A.D.)
Martin Luther: Dissatisfied with practices and teachings of the Roman Catholic Church, German Catholic
monk Martin Luther posted his 95 Theses at Wittenberg starting the Protestant Reformation in Europe.
THE PRINTING PRESS: Developed by Johannes Gutenberg in the 15th century, the printing press helped
rapidly spread Reformation ideas throughout Europe, making revolutionary ideas available to the
common person.
Puritans leave for America (1630).
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WHAT MAKES ENGLISH CHALLENGING?
1. Homonyms (homo = same; nym = name) & Homophones (homo = same; phone = sound)
HOMONYMN
Read – to read
Read – past tense
Fair – L.A. County
Fair –reasonable
Bass – fish
Bass – low note
Tear – cry
Tear -- rip
HOMOPHONE
Read – past tense
Red – color
There, they’re, their
Two, to, too
Its, it’s
Hour, our
Pear, pair
Peace, piece
2. Slang (often spoken within particular cultures, such as youth), idiomatic expressions (sayings
for which there is no direct translation)
a. Cool
b. Cool ride!
i. Parking lot looking at your car
ii. Magic mountain looking at X2
c. Hot
d. Be on the ball
e. Be on your game
f. Out in left field
g. Elephant in the room
h. What’s up?
3. Phonetics (Sound) … Spelling. Words are often not spelled the way they sound
a. I have a coff…NO!
b. I have a koff…NO!
c. I have a cough…YES! (gh = f)
d. Through (gh = silent)
e. Wodr … Word?
i. Wodr … Water (spelled the way we say it; few people pronounce the T in
water with a soft T)
f. Receive
g. Neighbor
h. Pneumonia
i. Committee
4. There are 2 styles: The Popular Style and the Standard Style and this creates some difficulties
in particular areas of grammar:
a. Possessives (ownership)
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i. John has a book.
1. John’s book (whose)
2. The book of John
ii. James has a new car
1. James’s new car (correct in the Standard Style)
2. James’ new car (correct in the Popular Style)
3. Quentin Chalmers’s new car (Standard—correct)
4. Quentin Chalmers’ new car (Popular—correct)
iii. Dan Davis has a new car
1. Dan Davis’s new car (Standard--correct)
2. Dan Davis’ new car (Popular--correct)
iv. Plurals
1. The Davises are here (Standard – correct)
2. The Davis’ are here (Popular – correct)
3. The Chalmerses are here. (Standard—correct)
4. The Chalmers’ are here. (Popular—correct)
5. The Rooneys are here.
6. The Humphries are here.
7. The Humphrys are here.
v. Plural Possessive
1. The Davises’ cars (Standard – correct)
2. The Davis’ cars (Popular – correct)
3. The Chalmerses’ cars (Standard—correct)
4. The Chalmers’ cars (Popular—correct)
5. Difficult word pairs – Correct word choices
a. Affect/Effect
i. Affect (V)
1. The proposed change might negatively affect the team.
ii. Affect (N)
1. Her affect was noted as dismal.
iii. Effect (N)
1. The proposed change will have no real effect on the team.
iv. Effect (V)
1. The committee is striving to effect change.
b. Accept/Except
i. I will gladly accept the job offer!
ii. Everyone was at the meeting except Joe.
c. Insure/Ensure
d. Adverse/Averse
e. Imply/Infer
6. Verbs are often irregular and have many forms
a. To Be
i. Am
ii. Is
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iii. Are
iv. Was
v. Were
vi. Be
vii. Being
viii. been
b. To swim
i. Swim
ii. Swam
iii. Swum
c. To Know
i. Know
ii. Knew
iii. known
d. Modal verbs (identifying the possibility or conditions by which things are or may be
done). When you were in school and raised your hand to go to the restroom, you may
have asked your teacher, “Can I go to the bathroom?” If your teacher was like mine,
he or she probably responded, “I don’t know. Can you?” Your teacher wanted you to
ask permission: “May I go to the restroom?”
i. Could
ii. May
iii. Might
iv. Will
v. Would
vi. Can
7. Linguistic Varity in the English Language
a. English is a hodgepodge language
i. Latin (Qu words: quart, square, language, school)
ii. Greek (pneumonia: Greek: pneumon = lung, lexicon, kudos, pentagon)
iii. French (journal, journey = day)
iv. Anglo Saxon (anywhere, ever, evening)
v. Arabic (AL = algebra, algorithm, hummus)
vi. Native American (Michigan, skunk, caucus)
8. History (our lived experience) Impacts Language
a. 9/11
i. Nine-Eleven
ii. September 11
iii. Ground Zero
iv. War on terror
v. Al Qaeda
b. ISIS
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c. Hiroshima
d. Smart bombs
e. Alt-right
f. Alt-left
g. Anti-fa
h. Fake News
9. Technology Has Impacted Language
a. We live in the Information Age
b. ICYMI … In case you missed it…
c. Blogs
d. Web
i. Grammatical errors
ii. Content errors
iii. Factual errors
e. Social media
i. Usage errors
ii. Grammar errors
f. Cell phone
i. ?
g. CUL8R … See you later.
i. Short hand
ii. ☺
iii.
iv. Are we returning to cave art?
10. Neologisms (Neo = new; Logos = Word): New Words come into the lexicon all the time
a. Selfie
b. Unfriend
c. Twerk
d. Youtube
e. Google
f. Email
g. Facebook
h. i-Phone
i. i-Pad
j. Octomom
11. Mis-Uses … Errors…Stylized words/terms; these often find a permanent place in a language:
a. Flustrated
i. Flustered + frustrated
b. Chillax
i. Chill + Relax
c. Supposably
i. Supposedly
d. Irregardless
i. Regardless
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ii. Without regard to…
e. It takes two to tangle…
i. It takes two to tango
f. He was like a bowl in a china shop
i. Like a bull in a china shop
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