Description
Page One:
- Search online to find comprehensive information about the US Electronic Sensor Business.
- Write a one page summary of the actual US Electronic Sensor Industry. This should be a general overview of the industry to demonstrate that you have a fundamental understanding of the industry.
Page Two:
- Use the CapSim slides as a source for page two of this assignment to complete the following tasks:
- Write one paragraph with a brief summary of how your company came to exist.
- List the five Customer Segments that exist in CapSim.
- List the four Buying Criteria that your customers use to make purchase decisions.
- Explain what DRIFT is and how you will address it in Capsim.
CapSim Power point slides are uploaded. I also uploaded the rubric for this paper.
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Explanation & Answer
Attached.
Running head: ACTUAL US ELECTRONICS
Actual US Electronic Sensor Industry
Institutional Affiliation
Date
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ACTUAL US ELECTRONICS
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Actual US Electronics Summary
Electronic sensor industry is one of the growing industries not only in the USA but also
in the whole world. Sensor systems and electronic instrumentation are widely applied most areas
which include home gadgets, automotive, phone, military, consumer electronics, building and
infrastructure, transportation, security, Communication, and IT infrastructure, avionics office
equipment’s, and other areas. According to Grand View research, (2016), a sensor is a gadget
that detects, measures or indicates the specific quantity of the heat, moisture, temperature, light,
by converting them in them into the electronic signals and make readable by a human. With a
growing automotive and electronics industry, the sensor demand is multiplying. The sensor is the
most integral part of most industry, and the sensor industry is rapidly evolving. The electronic
sensor market comprises if fingers print sensor, image sensor, motion sensor, temperature sensor,
proximity sensor, and others.
According to Grand View research (2016), the sensor market is expected to grow by
2022 dramatically, and the global sensor market is expected to garner $ 241 billion. In other
words, the global sensor market is expected to grow by 11.3 percent by 2022. In 2016, the
sensor market report indicated that the sensor market contributes to 45 of the global market
(Grand View research, 2016). This gives an opportunity for firms to enter the sensor industry
since the market is rapidly growing. The sensor consumption is growing as the demand for
smartphones, automobiles, security, and so on increases. The evolution of sensor has been
positively influenced by the Internet of Things (IoT), advancements in consumer elec...