Need help with applied marketing

Dec 18th, 2015
Anonymous
Category:
Business Finance
Price: $20 USD

Question description

Michelle has told you that the board is now ready to see the final presentation of your plan for MM’s new product.

“They are very eager to see what we’ve been working on during the past few weeks,” she says excitedly. “I’m sure they will love the plan and am looking forward to your presentation.”

“Thanks,” you respond, feeling a few butterflies in your stomach. “I’m looking forward to the presentation also. I think we’ve covered all of the bases and I’m sure we have a solid plan. I’ve jotted down the order of items to cover that I think will be best for the presentation. What do you think?”

  1. Objectives of plan
  2. Marketing research used to select target market
  3. Product
  4. Pricing
  5. Distribution
  6. Promotional Strategies
  7. Measuring results
  8. Contingency Plan

“This looks like a solid format for the presentation. Let me know if you have any questions and I’ll be happy to help,” Michelle says exiting your office.

You close the door of your office so you can fully concentrate on preparing your presentation. You have a lot of material to cover, but you have been working on this plan for weeks. Now it's just a matter of formulating a cohesive strategy and anticipating any questions that may arise during the presentation.

  • What might somebody else say to show your proposed solution is wrong?
  • What could you say to show s/he is wrong?
  • What alternative solution might someone else recommend?
  • What reasons might someone provide to support their solution?
  • How would you respond to their reasons?
  • Is there a compromise or creative solution?

Tutor Answer

(Top Tutor) Doctor Gabler
School: UCLA

Studypool has helped 1,244,100 students

Review from student
Anonymous
" Awesome! Exactly what I wanted. "
Ask your homework questions. Receive quality answers!

Type your question here (or upload an image)

1821 tutors are online

Brown University





1271 Tutors

California Institute of Technology




2131 Tutors

Carnegie Mellon University




982 Tutors

Columbia University





1256 Tutors

Dartmouth University





2113 Tutors

Emory University





2279 Tutors

Harvard University





599 Tutors

Massachusetts Institute of Technology



2319 Tutors

New York University





1645 Tutors

Notre Dam University





1911 Tutors

Oklahoma University





2122 Tutors

Pennsylvania State University





932 Tutors

Princeton University





1211 Tutors

Stanford University





983 Tutors

University of California





1282 Tutors

Oxford University





123 Tutors

Yale University





2325 Tutors