TOPIC 1:Procter & Gamble is based in the USA and is one of the world's largest consumer package goods companies selling products such as Tide laundry detergent, Pampers disposable diapers, and Head & Shoulders shampoo. When P&G entered the Japanese market in the 1970s, its corporate name and reputation were virtually unknown there. Several of its brands had been sold by an importer, and they had some consumer recognition. P&G did not, at that time, emphasize its corporate name on its products in the belief that each brand should stand on its own. The two biggest Japanese competitors (Kao and Lion), however, made extensive use of their corporate names, going so far as to identify each new product or improvement to an exiting product in their advertising and prominently on the package as coming from the parent company.If you were managing P&Gs new Japanese subsidiary, would you stick with the P&G philosophy of letting the brands stand on their own, or work to associate them with P&G? Why? Regardless of your first answer, if you were asked to associate every P&G brand with the parent company, how would you make that identification an asset for your business? Use a reference and respond to at least one (1) classmate's post.TOPIC 2:Some people believe that markets should be defined based on their cultures, and that marketers should develop marketing strategies to fit each unique culture where they do business. As we learned earlier in this course, this worked for KFC in China, but McDonald's has succeeded around the world while adapting only slightly to local countries (e.g. lamb burgers in the Middle East, wine in France, and veggie burgers in India). Two downsides to Ms. Mooij's approach are:1. In a highly interconnected world, the existence of different images for the same brand name will become apparent to some consumers through the Internet and travel.2. It is difficult for headquarters to provide guidance and exercise marketing control when its brands re being marketed in different ways to different cultures. As a global marketing director, and based on what you have learned to date, would you seek uniformity in your marketing programs, or something in between? Why? Justify using at least two (2) references. No need to interact.

Instructions******At the bottom I have attached the full instructions for this Powerpoint assignment, along with Assignments 1 and 2 which you can use to incorporate information into the powerpoint. Please be aware this Powerpoint is to only have 5 Slides containing information from Assignments 1 and 2.1. Distill the work you have done in Assignments 1 and 2 to create Jack’s 5-slide strategy deck (which can be found in Chapter 11 of Winning and is also included in summary form below).Be aware that information needed for some of Jack’s questions would be available to a company’s strategy team leader but may not be in the public domain for our use. Therefore, your content in each slide will primarily be derived from what your research has produced in your first two assignments. This may mean that you focus on answering some of Jack’s questions, but perhaps not all of them.2. You should approach your presentation from a senior executive perspective, with your intended audience being the CEO of the company. Your presentation should be both informative and inspirational. Your goal is to persuade the CEO to support your strategic plan.3. You should assume that the CEO has already read your template and executive brief. However, you are unsure whether there is support or skepticism for of your Game Winning Move. Thus, you need to focus on “selling your strategy” and not just regurgitating your prior template and brief. Your CEO will be compelled by an enthusiastic presentation that explains why your Game Winning Move is the right one, but also presents a balanced, cogent understanding of the risks involved.4. Your presentation should have a professional look and feel. It should demonstrate your executive presence through professional dress, eye contact, clear and confident speech and body language. Think about Jack’s “4 E’s + 1 P” as you prepare and use this as a guide for your delivery. The 4 E's + 1 P are Energy, An ability to Energize, Edge, An ability to Execute and Passion.