Running Head: REASON AND UTILITY IN MODERN SOCIETY
Reason and Utility in the Modern Society
REASON AND UTILITY IN MODERN SOCIETY
Reason can be defined as the ability to make sense of things consciously so that one can
establish and verify facts. On the other hand, utility refers to the satisfaction that a person gets
from his or her choices. The theory of utility assumes that people make decisions based on the
utility maximization principle. This principle asserts that the best option is the one that has the
highest utility or offers the most satisfaction to the person making the decision (Kreps, 2018).
The satisfaction may be because of the person’s values or preference. For instance, every
consumer portrays individual behaviors when purchasing goo...
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