STR581 University of Phoenix Apple Strategic Evaluation Paper

User Generated

INZINZ

Writing

STR581

University of Phoenix

Description

In this section, you will be evaluating various strategies and making recommendations for the organization.

Write a 1,050-word minimum strategic evaluation in which you include the following:

  • Evaluate potential business level strategies for the organization.
  • Assess potential corporate level strategies for the organization.
  • Assess potential global strategies for the organization.
  • Recommend a strategy or combination of strategies the organization should implement, and include a rationale for that recommendation.

Format your paper consistent with APA guidelines.

Submit your assignment.

User generated content is uploaded by users for the purposes of learning and should be used following Studypool's honor code & terms of service.

Explanation & Answer

please find the attached files. i look forward to working with you again. good bye

Running head: STRATEGIC EVALUATION

Strategic Evaluation
Name
Tutor
Institution
Course
Date

1

STRATEGIC EVALUATION

2

Potential business level strategies for the organization
Apple can adopt various business level strategies aimed at satisfying customer needs
and preferences, thus enhanced competitive advantage in the highly competitive consumer
electronics industry. These business strategies would include; ensuring further product
differentiation, and building cost leadership. By adopting these two strategies, the company
would be able to realize high value through its unique product features which are accessible
through reasonable prices.
Apple should adopt a cost leadership strategy by pricing its products at a relatively
lower price compared to current prices. Currently, Apple’s products, especially the IPhone,
are priced relatively higher compared to the smartphones sold by close competitors (Mostafa
F. Fawzy, 2018). Therefore, Apple does not compete on price basis, but its current products
are still accepted by most of its customers regardless of the high pricing. However, Apple can
ensure further sales of its products by continuous efforts to lower these prices, through
efficiency in production and tight control of its overhead costs. Cost leadership can ensure
that Apple is more competitive as per the Porter’s 5 Forces. Currently, Apple has high rivalry
and high threat of new entrants, hence lower prices would ensure more sales thus high
profitability, and would also provide a barrier for new entrants since new companies are
unable to cope with a high level of efficiency and low priced products.
Apple should also adopt a differentiation strategy which sets the company further
apart. Even though Apple’s products are currently highly differentiated, there is still room for
further differentiation by creating more unique features and characteristics of its products.
Th...


Anonymous
Nice! Really impressed with the quality.

Studypool
4.7
Trustpilot
4.5
Sitejabber
4.4

Similar Content

Related Tags