Description
In an effort to enhance their image in the eyes of an eco-friendly consumer, your chosen company has hired you to provide specific recommendations for completing each step of their Green Sourcing process.
Conduct research to capture a clear view of the company’s Green Sourcing processes. Then, create an outline of the Green Sourcing process. Your outline should include the information defined within each step of the Green Sourcing process that is relevant to sourcing for the production and sale of the company’s product.
Develop a white paper to discuss the company’s options. It should include an introduction that contains the purpose statement for your work and the steps to be followed in the narrative. This will demonstrate your understanding of how to approach the assignment, including the literature review and recommendations for action by the company.
References:
Include a minimum of five scholarly resources within the last 5 years covering green sourcing, sustainability, and eco-friendly operations. The majority should be from peer-reviewed journals.
Explanation & Answer
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Running Head: GREEN SOURCING
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Nike Green Sourcing
Student’s Name
Institutional Affiliations
GREEN SOURCING
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Introduction
Nike Inc. is an American-based multinational company that specializes in the textile
industry. In particular, the company is engaged in the design, manufacture, and sale of footwear
and apparels. Headquartered in Oregon, the company boasts of being a leader in the supply of
athletic shoes and sports equipment. The Nike brand is considered to be one of the most valuable
brands among sports businesses and is among the top 100 largest corporations in the US (Frisch,
2018). Owing to its continued growth, the company has a global sourcing strategy with different
teams tasked for sourcing different raw material. As part of the company's sustainability and
growth strategy, the management seeks to endear its image as an eco-friendly company. It,
therefore, seeks to implement green sourcing processes in its procurement strategy.
Consequently, this paper will delve into past literature on the subject with a particular focus on
critical considerations for green sourcing processes. Further, the article will offer
recommendations for specific implementation within Nike Inc.
Literature Review
The significance of sustainable supply chain management cannot be underestimated in an
era of robust technological growth. In particular, Epstein, Buhovac & Yuthas (2010) posit that
sourcing processes are now more inclined towards eco-friendly approaches for their
sustainability. In recent times, multinationals have achieved remarkable growth rates owing to
the adoption of green sourcing processes. The role of proper and effective supply chain
management in driving companies' growth strategy has come under increased focus in the last
decade (Mollenkopf et al., 2010). The benefit of a green sourcing approach is that it paints an
eco-friendly picture of the company within the minds of consumers. Furthermore, the
GREEN SOURCING
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increasingly growing segment of environmentalists among consumers calls for the adoption of
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Review
Review
